Author: MRY

What Content Must Learn from Advertising #ContentIsrael15

What Content Must Learn from Advertising #ContentIsrael15

Presented at Content Israel 2015, Group Strategy Director E...


The New (Micro) Leisure: Redefining Downtime in a Connected World

The New (Micro) Leisure: Redefining Downtime in a Connected World

Leisure time used to be defined by long summer vacations an...


Marketers' Road to the 2016 Olympics

Marketers' Road to the 2016 Olympics

If you're working with any major brand, then the Olympics i...