CHRIS  LEMA      
 
 
 
 
 
 
 
 
 
 @CHRISLEMA
YOU CAN QUOTE ME
7 THINGS I’VE SAID
REPEATEDLY...
CHRIS  LEMA      
 
 
 
 
 
 
 
 
 
 @CHRISLEMA
You will become more
valuable over time.
Your ...
CHRIS  LEMA      
 
 
 
 
 
 
 
 
 
 @CHRISLEMA
Your experience is
saving clients money.
Your ...
CHRIS  LEMA      
 
 
 
 
 
 
 
 
 
 @CHRISLEMA
People want results &
they want them now!
Your...
CHRIS  LEMA      
 
 
 
 
 
 
 
 
 
 @CHRISLEMA
Only put a price in front
of a client when you...
CHRIS  LEMA      
 
 
 
 
 
 
 
 
 
 @CHRISLEMA
Never put only a single
option / price in fron...
CHRIS  LEMA      
 
 
 
 
 
 
 
 
 
 @CHRISLEMA
Keep a history of your
proven track record.
It...
CHRIS  LEMA      
 
 
 
 
 
 
 
 
 
 @CHRISLEMA
Qualify your clients.
Be as selective as your
...
CHRIS  LEMA      
 
 
 
 
 
 
 
 
 
 @CHRISLEMA
a problem well-defined
is a problem half-solve...
CHRIS  LEMA      
 
 
 
 
 
 
 
 
 
 @CHRISLEMA
CHRIS LEMA
CTO & CHIEF STRATEGIST, CROWD FAVOR...
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Pricing Webinar (iThemes)

This is my value-based pricing slide deck for an upcoming iThemes Webinar.
Published on: Mar 4, 2016
Published in: Business      
Source: www.slideshare.net


Transcripts - Pricing Webinar (iThemes)

  • 1. CHRIS  LEMA                          @CHRISLEMA YOU CAN QUOTE ME 7 THINGS I’VE SAID REPEATEDLY ABOUT VALUE-BASED PRICING
  • 2. CHRIS  LEMA                          @CHRISLEMA You will become more valuable over time. Your pricing should increase over time.
  • 3. CHRIS  LEMA                          @CHRISLEMA Your experience is saving clients money. Your pricing should reflect that reality.
  • 4. CHRIS  LEMA                          @CHRISLEMA People want results & they want them now! Your pricing should frame you as an accelerator.
  • 5. CHRIS  LEMA                          @CHRISLEMA Only put a price in front of a client when you fully understand what is motivating them.
  • 6. CHRIS  LEMA                          @CHRISLEMA Never put only a single option / price in front of your prospect.
  • 7. CHRIS  LEMA                          @CHRISLEMA Keep a history of your proven track record. It goes a long way to justifying your rates.
  • 8. CHRIS  LEMA                          @CHRISLEMA Qualify your clients. Be as selective as your clients are. A good fit delivers great results.
  • 9. CHRIS  LEMA                          @CHRISLEMA a problem well-defined is a problem half-solved John Dewey
  • 10. CHRIS  LEMA                          @CHRISLEMA CHRIS LEMA CTO & CHIEF STRATEGIST, CROWD FAVORITE @chrislema | http://chrislema.com

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