Grow Your Business Through Exports
2015 Export
Workshop Series
Session 1 – Is Exporting for Me?
Thursday, March 5, 2015 - ...
Session 1 - Is Exporting for Me?
• The Export Process — An Overview
• Potential Benefits, Costs and Risks
• Exporting vs. ...
of 2

Port of LA workshop series Apr 2015

Published on: Mar 4, 2016
Source: www.slideshare.net


Transcripts - Port of LA workshop series Apr 2015

  • 1. Grow Your Business Through Exports 2015 Export Workshop Series Session 1 – Is Exporting for Me? Thursday, March 5, 2015 - 1:30 PM - 5:00 PM Session 2 – Finding and Entering New Markets Thursday, March 19, 2015 - 1:30 PM - 5:00 PM Session 3 – Internet Export Marketing Thursday, April 2, 2015 - 1:30 PM - 5:00 PM Session 4 – Export Sales Techniques Thursday, April 16, 2015 - 1:30 PM - 5:00 PM Session 5 – International Business Culture Thursday, April 30, 2015 - 1:30 PM - 5:00 PM Ten International Trade Workshops will be presented from March 5, 2015 through July 9, 2015. Session 6 – Incoterms Thursday, May 14, 2015 - 1:30 PM - 5:00 PM Session 7 – Export Trade Finance & Insurance Thursday, May 28, 2015 - 1:30 PM - 5:00 PM Session 8 – Legal Do’s & Don’ts Thursday, June 11, 2015 - 1:30 PM - 5:00 PM Session 9 – Logistics & Shipping Documents Thursday, June 25, 2015 - 1:30 PM - 5:00 PM Session 10 – Export Plan & Panel Discussion Thursday, July 9, 2015 - 1:30 PM - 5:00 PM Workshop Fee: $25 (registration reserves seat) Parking included with registrations received by 5:00 p.m. the day before workshop. Light refreshments provided. Contact: Jean Coronel at jcoronel@portla.org Additional class information on reverse side. LA Law Library does not provide legal advice: LA Law Library does not provide legal advice. LA Law Library provides legal resources and assistance with legal research as an educational service. The information presented in this program is not legal advice and is provided solely as an educational service to our patrons. For legal advice, you should consult an attorney. 30102217.1.12.16.14
  • 2. Session 1 - Is Exporting for Me? • The Export Process — An Overview • Potential Benefits, Costs and Risks • Exporting vs. Domestic Sales • Finding Overseas Buyers • Trade Contact Sources • Trade Shows and Trade Missions Session 2 - Finding & Entering New Markets • Prioritizing and Developing Export Markets • Determining Market Entry Strategies • Export Plan Session 3 - Internet Export Marketing • Establish Effective Branding Online • Develop High Impact Internet Advertising Strategies • Identify Key Internet Research Sites • Website Automation for Overseas Markets Session 4 - Export Sales Techniques • Export Sales Contracts • Export Pricing • Distributor contracts • Negotiating Export Terms of Sales • Reducing Export Risk with Incoterms Session 5 - International Business Culture • Understand the Culture of Your Target Markets • Business and Social Protocol • Communication Protocol GROW YOUR BUSINESS THROUGH EXPORTS WORKSHOP DESCRIPTIONS Session 6 - Incoterms • Accepted Definitions • Rules of Interpretation for Most Common Commercial Terms Session 7 - Export Trade Finance & Insurance • Balancing Risk Between Seller and Buyer • Selecting International Payment Methods • Using Insurance to Protect Against Default • Financing Your Export Growth with Extended Credit • Protecting Against Foreign Exchange Risk Session 8 - Legal Do’s and Don’ts • Export Regulations (Trade Compliance) • Role of Free Trade Agreements (FTAs) and Rules of Origin • International Sales and Distributors Contracts Intellectual Property Protection (IPP) Session 9 – Logistics & Shipping Documents • Role of the Freight Forwarder • Negotiating Freight Rates • Air and Sea Cargo • Cost / Benefit Analysis • Export Packing & Labeling • Customs Clearance Overseas Session 10 - Export Plan & Panel Discussion Attendees will have the opportunity to discuss their business export plan with a panel during this final session. The panelist will be the U.S. Department of Commerce and other appropriate government entities. 30102217.1.12.16.14

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