Select Effective
Visuals: The
Business
Professional’s Guide
to Selecting &
Creating Effective
Presentation Visuals
Book pr...
As a business
professional like an
accountant, engineer,
manager, or executive,
how do you select
visuals for your
importa...
You likely rely on the same
graphs or diagrams that you
have always used.
Sometimes you grab a cool
slide a colleague crea...
You’d like to use some of the
effective visuals you see in
business publications like the
Wall Street Journal, but you
don...
Now there is. My new
book, Select Effective
Visuals: The Business
Professional’s Guide
to Selecting and
Creating Effective...
Here’s why my clients trust me to teach
their staff how to select and create an
effective visuals for a business
presentat...
Using the HVF approach in this book, you don’t
need any graphics or design background to create
an effective presentation ...
The majority of this book deals with the hardest
step for business professionals: selecting the
appropriate visual.
After ...
Here’s how the categories, groups, sub-groups and
visuals are organized:
Here are some of the visuals you will learn about in
Category 1, Comparing Numbers/Values/Size. This is the
largest catego...
Here are some of the visuals you will learn about in
Category 2, Relationship of Sequence, and Category 3,
Relationship ov...
Here are some of the visuals you will learn about in Category
4, Relationship between Entities, Category 5, A person,
plac...
For each of the 66 visuals, you see examples, when it can be
used, and get instructions on creating that visual in Excel o...
If you are ready to get started using more
effective visuals in your presentations,
order your copy of Select Effective
Vi...
of 14

Preview of Select Effective Visuals book

As a business professional like an accountant, engineer, manager, or executive, how do you select visuals for your important presentations? The old approach of using default graphs, spreadsheets copied from Excel, and slides taken from other presentations isn't going to cut it any more. Your audience expects more. But how can you be sure you are selecting the right visual for your message? That's why I wrote Select Effective Visuals: The Business Professional’s Guide to Selecting & Creating Effective Presentation Visuals. This preview shows you how this book will help you clarify your message and create a visual that clearly communicates that message to your audience.
Published on: Mar 4, 2016
Published in: Business      
Source: www.slideshare.net


Transcripts - Preview of Select Effective Visuals book

  • 1. Select Effective Visuals: The Business Professional’s Guide to Selecting & Creating Effective Presentation Visuals Book preview
  • 2. As a business professional like an accountant, engineer, manager, or executive, how do you select visuals for your important presentations?
  • 3. You likely rely on the same graphs or diagrams that you have always used. Sometimes you grab a cool slide a colleague created and modify it. But how do you know if you are selecting the best visual to communicate the message you are delivering on each slide? 0 2 4 6 Region A Region B Region C Region D 2012 2013 2014 Prior Year Budget Actual Midwest 22.70% 22.60% 22.50% Northeast 25.80% 26.10% 26.20% South 25.10% 25% 24.80% West 26.40% 26.30% 26.50% Results Services Products Customers
  • 4. You’d like to use some of the effective visuals you see in business publications like the Wall Street Journal, but you don’t want to become a graphic designer. It would be great if there was a resource you could use to quickly select the right visual for any business message, with examples and instructions on how to create the visuals in the software you already use, Excel and PowerPoint.
  • 5. Now there is. My new book, Select Effective Visuals: The Business Professional’s Guide to Selecting and Creating Effective Presentation Visuals, is the resource you have been looking for.
  • 6. Here’s why my clients trust me to teach their staff how to select and create an effective visuals for a business presentations: • I have a degree in Engineering and an MBA, so I understand business topics and issues • I am one of fourteen PowerPoint MVPs recognized by Microsoft for my contributions to the presentation community • I teach the approach in this book to hundreds of business professionals each year in customized workshops and they apply the ideas immediately to create more effective presentations • I create hundreds of slide makeovers using this method for the workshops, proving the ideas work for real business presentations
  • 7. Using the HVF approach in this book, you don’t need any graphics or design background to create an effective presentation visual. Follow these three steps: 1 Write a Headline summarizing your message 2 Select and create an effective Visual 3 Focus the audience during delivery
  • 8. The majority of this book deals with the hardest step for business professionals: selecting the appropriate visual. After reviewing tens of thousands of slides and working for years to develop a repeatable method of selecting the appropriate visual, I have concluded that almost every message in a business presentation can be organized into one of six categories. Those categories can be further broken down into 30 groups and sub- groups. I’ve identified 66 visuals that fit into those groups and sub-groups.
  • 9. Here’s how the categories, groups, sub-groups and visuals are organized:
  • 10. Here are some of the visuals you will learn about in Category 1, Comparing Numbers/Values/Size. This is the largest category by far. A dashed line on a bar chart allows quick comparison of values to a single standard A multiple width overlapping column graph is a visual to use when comparing values in multiple data series Multiple 100% stacked bars show the comparison of one segment to the whole across multiple time periods
  • 11. Here are some of the visuals you will learn about in Category 2, Relationship of Sequence, and Category 3, Relationship over time: A decision tree shows a sequence of choices and endpoints A timeline shows when events occur over a period of time A Gantt chart created using a table is easy to construct and shows the duration of events along the timeline
  • 12. Here are some of the visuals you will learn about in Category 4, Relationship between Entities, Category 5, A person, place, or object, and Category 6, Example or Demonstration: A table shows a comparison on a number of criteria A full screen image makes an impact during your presentation A case study demonstrates how your proposed solution has worked in the past
  • 13. For each of the 66 visuals, you see examples, when it can be used, and get instructions on creating that visual in Excel or PowerPoint. In all, there are 196 color examples in the book. Right now, you only use the visuals you have seen. After reading Select Effective Visuals, you will have an expanded inventory of visuals to use in your presentations. And you will have the knowledge of how to create them in the tools you are already familiar with. There is no need to use graphics software or learn data visualization programming languages. <code> X=32;Y=54; </code> No programming or coding to learn No graphics software required
  • 14. If you are ready to get started using more effective visuals in your presentations, order your copy of Select Effective Visuals: The Business Professional’s Guide to Selecting and Creating Effective Presentation Visuals today. Use one of the links below. Printed books US links: Amazon Barnes & Noble Canadian link: Amazon PDF e-book version From my website Want to read the Introduction from the book or need some more information? Click here to learn more.

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