The best mobile experiences are native
How you tell a story depends on how a person consumes it.
Video Games Photo Sharing...
Actions like swiping - have a texture that is part of the
storytelling experience (Snowfall).
It adds a new dimension to t...
TV for the Internet Moments
Example: “click here” doesn’t mean anything anymore.
s
Facebook is bringing back the silent newsreel
ht Josh Kalven
On YouTube - the Click/Sound still Rule
Platform Intelligence
Mistakes Happen
Don’t raise blood
pressure: Pushes,
slow performance,
bad transitions,
bad sign up
process.
“Mobile experiences fill the gaps while we wait. !
Nobody wants to wait while they wait.”
Mike Krieger
This cartoon is abou...
Fundamental Shift
AJ Plus Content
“It’s about making [the
text] scannable, quite
modular,”
— Nathalie Malinarich,
mobile editor for BBC
News
Infographics
& new mediums
of distribution
Infographics have
performed well
on:
- Twitter
- Medium
- Reddit
- Tumblr
- Fac...
Content can appear without context.
This is also related to the “death of the homepage”
AJ+ stylized templates for efficiency
Twitter-optimized quote
templates.
Even Al Jazeera Turk likes them!
AJ+ templates fo...
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Prezo-MobileMeYou

For a prezo
Published on: Mar 4, 2016
Published in: Mobile      
Source: www.slideshare.net


Transcripts - Prezo-MobileMeYou

  • 1. The best mobile experiences are native How you tell a story depends on how a person consumes it. Video Games Photo Sharing News DO YOU HAVE ANYTHING?
  • 2. Actions like swiping - have a texture that is part of the storytelling experience (Snowfall). It adds a new dimension to the storytelling. The reader doesn’t scan with their eyes - they can feel the story. This will become more intense: geolocation, accelerometers, gesture control, Augmented reality, etc.
  • 3. TV for the Internet Moments Example: “click here” doesn’t mean anything anymore.
  • 4. s Facebook is bringing back the silent newsreel ht Josh Kalven
  • 5. On YouTube - the Click/Sound still Rule
  • 6. Platform Intelligence
  • 7. Mistakes Happen
  • 8. Don’t raise blood pressure: Pushes, slow performance, bad transitions, bad sign up process.
  • 9. “Mobile experiences fill the gaps while we wait. ! Nobody wants to wait while they wait.” Mike Krieger This cartoon is about to reach for his phone!
  • 10. Fundamental Shift
  • 11. AJ Plus Content
  • 12. “It’s about making [the text] scannable, quite modular,” — Nathalie Malinarich, mobile editor for BBC News
  • 13. Infographics & new mediums of distribution Infographics have performed well on: - Twitter - Medium - Reddit - Tumblr - Facebook
  • 14. Content can appear without context. This is also related to the “death of the homepage”
  • 15. AJ+ stylized templates for efficiency Twitter-optimized quote templates. Even Al Jazeera Turk likes them! AJ+ templates for Infogram, speedy content production Content can appear without context.

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