World Pneumonia Day creatives
12thNov’10
Mock up banner
Signature campaign
Whistle shape mock up which will be put at the buzzing areas
eg- Malls, multiplexes etc.
In-clinic poster
Greeting card
Greeting card
Greeting card
Greeting card
Badge
Badge
Baby Kit gift
Things in the baby kit
CAP
In- clinic dispenser
Patient education booklet
Front
Back
Web banner
In- clinic standee
Poster
In- clinic patient education poster
Final
Post pregnancy tips booklet
Front
Inside page
Inside page
Banner
Panels outside Pfizer
office
World Pneumonia Day Bag
Ⓒ.
Option1
Option2
Other Activities
In Doctor’s Clinic
• Doctors would be given gift sets for distribution to all their
pediatric patients. Set contains:
–
–
...
Communication to Kids
• Promoters will visit play schools and primary schools with gift
sets comprising of
–
–
–
–
Pink w...
Mass Communication
• Kiosks will be put at Railway Stations & Bus depots with
crucial information. Earlier gift sets will ...
Prevenar world pneumonia day campaign
Prevenar world pneumonia day campaign
Prevenar world pneumonia day campaign
Prevenar world pneumonia day campaign
Prevenar world pneumonia day campaign
Prevenar world pneumonia day campaign
Prevenar world pneumonia day campaign
Prevenar world pneumonia day campaign
Prevenar world pneumonia day campaign
Prevenar world pneumonia day campaign
Prevenar world pneumonia day campaign
Prevenar world pneumonia day campaign
Prevenar world pneumonia day campaign
Prevenar world pneumonia day campaign
Prevenar world pneumonia day campaign
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Prevenar world pneumonia day campaign

Published on: Mar 4, 2016
Published in: Entertainment & Humor      Business      
Source: www.slideshare.net


Transcripts - Prevenar world pneumonia day campaign

  • 1. World Pneumonia Day creatives 12thNov’10
  • 2. Mock up banner
  • 3. Signature campaign
  • 4. Whistle shape mock up which will be put at the buzzing areas eg- Malls, multiplexes etc.
  • 5. In-clinic poster
  • 6. Greeting card
  • 7. Greeting card
  • 8. Greeting card
  • 9. Greeting card
  • 10. Badge
  • 11. Badge
  • 12. Baby Kit gift
  • 13. Things in the baby kit
  • 14. CAP
  • 15. In- clinic dispenser
  • 16. Patient education booklet
  • 17. Front
  • 18. Back
  • 19. Web banner
  • 20. In- clinic standee
  • 21. Poster
  • 22. In- clinic patient education poster
  • 23. Final
  • 24. Post pregnancy tips booklet
  • 25. Front
  • 26. Inside page
  • 27. Inside page
  • 28. Banner
  • 29. Panels outside Pfizer office
  • 30. World Pneumonia Day Bag Ⓒ.
  • 31. Option1
  • 32. Option2
  • 33. Other Activities
  • 34. In Doctor’s Clinic • Doctors would be given gift sets for distribution to all their pediatric patients. Set contains: – – – – Pink whistle Paper badge Paper cap with the theme “Blow away Pneumonia” Pamphlet containing information on pneumonia. • A 3D mailer would be a part of the kit to involve doctor in this movement.
  • 35. Communication to Kids • Promoters will visit play schools and primary schools with gift sets comprising of – – – – Pink whistle Paper badge Paper cap with the theme “Blow away Pneumonia” Pamphlet containing information on pneumonia. • Talk for parents by an ASAP doctor
  • 36. Mass Communication • Kiosks will be put at Railway Stations & Bus depots with crucial information. Earlier gift sets will be distributed. • Bulk SMS would be sent on behalf of Farah Khan which would inform the people about the danger of pneumonia and the fact that it is the largest killer of children. • A PR exercise would sensitize people on the threats posed by pneumonia and ways to combat it.

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