SRS Labs Introduces the Much AnticipatedPremium Sound? Suite for PCsPosted October 28th, 2008 by SRS LabsAdvanced audio so...
?We are pleased to be the first HD Audio Codec provider to partner with SRS to deploy SRS PremiumSound for our PC customer...
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SRS Labs Introduces the Much Anticipated Premium Sound Suite for PCs

Press release
Published on: Mar 4, 2016
Published in: Technology      
Source: www.slideshare.net


Transcripts - SRS Labs Introduces the Much Anticipated Premium Sound Suite for PCs

  • 1. SRS Labs Introduces the Much AnticipatedPremium Sound? Suite for PCsPosted October 28th, 2008 by SRS LabsAdvanced audio solution delivers a high-quality, immersive audio experience for playback of music,video and game content over any speaker configuration Platform and development support availablefor immediate implementation on PCsSANTA ANA, CA, October 28, 2008-- SRS Labs (NASDAQ:SRSL), the industry leader in surroundsound, audio, and voice technologies, announced today the introduction of SRS Premium Sound? forthe PC market. SRS Premium Sound is a comprehensive suite of state-of-the-art audio technologiesthat deliver a superior entertainment experience for playback of music, video and game content on thePC.In a recent CEA survey*, 73% of online users indicated using their PCs for audio purposes ? music,YouTube, streaming content, movies, etc. ? yet, nearly half of the users participating in that surveyvoiced dissatisfaction with their audio listening experience delivered by their PCs. Watching thetransition of the PCs, particularly notebook PCs, from a ?working device? to a an ?entertainmentdevice? and understanding the limitations inherent in standard PC audio, SRS developed SRS PremiumSound specifically to provide PC makers with tuned sound quality tailored to their unique productdesigns to deliver outstanding range and audio quality.?The advanced patented technologies incorporated in SRS Premium Sound create a high-quality andtruly engaging audio experience in any listening environment for all PC applications related to music,movies and games.? SRS has uniquely designed this all-inclusive technology suite to bring out bothrich sounds and nuances buried in the recorded or streamed multimedia content, providing aremarkable entertainment experience for PC users, complete with immersive surround sound, deepbass, high-frequency definition, crystal clear dialog, and, specifically for notebook speakers, an overallboosting of sound volume. With SRS Premium Sound, users are ensured a premium and naturalentertainment experience that actively overcomes the limitations inherent in PCs, such as smallerspeaker drivers and space constraints, to provide superior sound from any speaker configuration,including the small internal notebook speakers and headphones. Multiple presets are available throughits user-friendly interface, including expansive surround sound over headphones, precisely modeled tocorrespond to the principles of psychoacoustics in relation to how the human ear perceives and hearssound.??Gone are the days where the sole use of the computer was to run spreadsheets or to create worddocuments. Instead, today?s users are increasingly using their computers as a one-stop entertainmentdevice and they are expecting higher quality audio to complete their entertainment experience,? saidAllen H. Gharapetian, SRS vice president of marketing. ?Confirming this trend, CEA* recentlyreported that better sound quality is the number one improvement people want in their homeentertainment experience. Our Premium Sound addresses this trend as perhaps the most perfect andeffortless way to produce high quality sound anywhere, from any PC, including laptops with tinyspeakers.?SRS Premium Sound is available for three operating systems ? Microsoft Windows Vista?, MicrosoftWindows?, and Linux. During the implementation process, SRS engineers work closely with the codecprovider and PC manufacturer to optimize the performance of each notebook model?s audio systemtaking into consideration each products industrial design, speaker placement, orientation and frequencyresponse
  • 2. ?We are pleased to be the first HD Audio Codec provider to partner with SRS to deploy SRS PremiumSound for our PC customers,? said Henry Wong, senior strategic marketing manager, for the IDTConsumer and Multimedia Division. ?We worked closely with the SRS team to design a total audiosolution that is tightly integrated within the IDT HD sound GUI and related ?IDT Codecs, allowing PCmakers to deliver a seamless, easy-to-use consumer interface and audio features. The combination ofIDT and SRS provides PC makers and consumers with a winning solution, ensuring them the bestsound quality possible for music, videos and gaming applications.?To commemorate the launch of SRS Premium Sound, SRS is giving away three notebook computersfeaturing the technology.? To enter the sweepstakes, visit www.srslabs.com/premiumsound,whereyou can also learn more about SRS Premium Sound, listen to audio demos and download aninformative PC Buyer?s Guide. ?The sweepstakes starts at noon on October 28 and runs throughDecember 01, 2008.The solution is available on IDT (Integrated Device Technology, Inc) and Realtek HD Audio codecsfor immediate implementation.?/>/>?* 2007 Consumer Electronics Association survey (Computer-Sourced Audio Consumption in theHome)http://www.srslabs.com/company/pressarticle.asp?sid=331

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