By PhillipQuay,MediaPA
Havingacquired the exclusive rights inthe Asia/PacificregionforSpeedSilks®, the mostinnovative,
gro...
Catherine Noonan, Kerry’spartnerof 30 years andco-proprietorof horsefabulousproductsand
equipmenthasextensiveexperienceina...
of 2

horsefabulous exclusive representative for Speed Silks the revolutionary new jockey racing colors for Asia/Pacific region.

Speed Silks® are revolutionary new equine jockey colors made entirely from Aero Dimplex®, an ultra-lightweight, aerodynamically-engineered fabric that is textured to reduce drag. Cyclists have been wearing outfits made of Aero Dimplex® for a few years. Commercial sporting teams and professional runners, speed skaters, and both downhill and aerial skiers have espoused the many benefits of the textile, but the technology has never been used in horse racing until 2013. The use of Aero Dimplex® is key to the design of Speed Silks®; it is the industry standard in the world of competitive cycling and, according to manufacturer SwissTech, it’s the highest-rated aerodynamic fabric between 14 and 47 miles per hour (22kph and 75kph). Form-fitting jockey colors have been used almost exclusively in Japan and expansively in both North and South America for many years even though they are made from all sorted fabrics inferior to Aero Dimplex®. A jockey’s silks (colors) make a lot of noise during a race. That noise is his clothing flapping in the wind. Every single flap pulls backwards on the jockey and therefore, the horse. It is called the “kite tail effect.” Speed Silks® colors are form-fitting and almost seamless, so they don’t flap in the wind as the horse and jockey move through the air. Skin friction is created as air is dragged across a surface; in this case, the jockey. The textured surface of the Aero Dimplex® creates tiny pockets of turbulence along the surface of the jockey. While it may seem counter-intuitive, that’s what allows the rider to “slip” through the air more freely.As a jockey moves through the air, a low-pressure pocket develops behind him. Cyclists, race car drivers and race bike riders already know about this phenomenon, and take advantage of it by “drafting” closely behind another competitor. Race horses can’t “draft,” but the Aero Dimplex® special texture decreases the size of this low-pressure pocket by allowing the air to flow more smoothly around the rider. This reduces the backward pull on the jockey, and therefore the horse. Speed Silks®, made entirely from Aero Dimplex®, breathe and wick moisture (sweat) better than any other non-sporting fabric (as used in the manufacture of traditional, regular silks), or any other purpose-made sporting fabric. Speed Silks®, made entirely from Aero Dimplex®, with SPF 40 UV protection built right in to the fabric. No other textile used in the manufacture of racing colours can make claim to this vitally important benefit. Speed Silks®, made entirely from Aero Dimplex®, the only purpose-made sporting competition textile used in the manufacture of horse racing colours. Speed Silks®, made entirely from Aero Dimplex®, the only purpose-made sporting competition textile used in the manufacture of horse racing colors. Speed Silks®, made entirely from Aero Dimplex®, are fully hydrophobic, which means they don’t absorb water.
Published on: Mar 4, 2016
Published in: Sports      
Source: www.slideshare.net


Transcripts - horsefabulous exclusive representative for Speed Silks the revolutionary new jockey racing colors for Asia/Pacific region.

  • 1. By PhillipQuay,MediaPA Havingacquired the exclusive rights inthe Asia/PacificregionforSpeedSilks®, the mostinnovative, ground-breakingdevelopmentinjockeyrace-daywearthattakescompetitivespeedin Thoroughbredhorseracingtoa newhigh issomethingwhichformertopSydneybasedtrainerKerry Jordanis veryexcitedabout. Jordanwho trainedsuchgallopinggreatsasInnocentKing,HunterandBaryshnikov,isnowadaysthe co-proprietorof horsefabulousproductsandequipment. horsefabulous hasbeengrantedthe exclusive AustralasianrightsfromDarbyRacingTechnology,the Amarillo,Texasbasedcompanyresponsible forproducingSpeedSilks® race-wearwhichare the ultimate inform-fittingandalmostseamlessrace coloursandhelmetcovers,pants(breeches)and bootsleeves. SpeedSilks® are made entirelyof AeroDimplex®,astate-of the-artspeed sportfabric aerodynamicallyengineeredtoreduce drag. Accordingto Jordan,Matt Darby, the ownerof Darby Racing Technology,LLC andthe inventorof SpeedSilks® assertsthataerodynamicdraghasa muchgreaterimpact onthe speedof the horse than the mostpeople appreciate. The horse hasto workmuch harderto overcome the wind resistance thanitdoesto overcome the inertiaof itsownmass. A jockey’scoloursmake alotof noise duringarace. That noise isthe clothingflappinginthe wind. Everysingle flappullsbackwardsonthe jockey,andtherefore,the horse. Itiscalledthe ‘kite tail effect’. The tail of a kite isdesignedtocreate dragand pull the bottomof the kite ina specific direction. That’sgoodfora kite but badfor a racehorse! SpeedSilks® colours,helmetcovers,pants(breeches) andbootsleeveswiththe openknitdimpled, multi-layerstructure of AeroDimplex®are the onlypurpose-made horse racingcoloursspecifically designedtobreathandwick(transfer) moisture(sweat) fromthe insidetothe outside of the garmentwhere itcan then dissipate throughevaporation. What’smore SpeedSilks® apparel,made entirelyof AeroDimplex® alsohas SPF40 UV protectionbuiltrightintothe fabric. Duringhis accomplishedhorse trainingcareerJordanoperatedaboutique 16horse stable complex at Rosehill andproducedastringof high-classgallopers. Duringhisaccomplishedhorse trainingcareer Jordanwonnumerousblacktype raceswithgallopers such as InnocentKing, AJCDerby(Gr 1), STC Rosehill Guineas(Gr1),VATCEclipse Stakes(Gr3), Hunter, AJCMetropolitan(Gr1), NJCNewcastle Cup(Gr2) and GCTC Hollindale Cup(Gr2), Baryshnikov, VRCAustralianGuineas(Gr1) andVATC SandownGuineas(Gr2), MountainRule,QTC O’SheaStakes(Gr2), In The Event,QTC Grand Prix (Gr2) andAJC FrankPacker Plate(Gr3), Corndale, GCTC Hollindale Cup(Gr2), Kenfair,BRC Sprint(Gr3), Varino, NSW Tatt’s RC Tattersall’sClubCup(L) and STC ChristmasStakes(L), Oomph,AJCP.J.Bell (L),STCTriscay Stakes(L), AtlanticBrave, AJC Brian CrowleyStakes(L),STCWinterCup(L) with Webster’sWish,twoWaggaWagga Cups (L) Greenbackand Nobellotto,twoQTCEagle Farm Stakes(L) NobellottoandZatella, MVRCTesio Stakes(Gr 3) Zatella,and HJC HawkesburyGuineas(L) andHawkesburyCup(Gr3) Nias and Mr Impose respectively.
  • 2. Catherine Noonan, Kerry’spartnerof 30 years andco-proprietorof horsefabulousproductsand equipmenthasextensiveexperienceinaccountancy,industrialnegotiationandsales.Catherine bringsa wealthof knowledgetothe business. Kerryand Catherine make aformidable combinationdeterminedtomake SpeedSilks®the most successful andpopularjockeyrace-wearinthe Asia/Pacificregion. horsefabuloushasengagedNewZealand-basedMediaPA tobe theirsocial mediamarketingagency for Australia, NewZealand,HongKong,Japan,Singapore andMalaysia. Contact details: +61 2 9613 3265 (Office) - +61 412 369 000 (Kerrymobile) - +61 412 389 000 (Catherine mobile) – info@horsefabulous.com.au–www.horsefabulous.com.au

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