POPS @ MIDEM
Building the ‘real’ music
industry in vietnam
87 million population
median age is 27
65% under the age of 35
64% mobile subscribers
Vietnam is now the 18th
most active user of the
internet globally
MOBILE MUSIC USAGE BY COUNTRY
PROBLEM
PRIVACY PREVAILS
SOLUTION
DISCOVERY
LARGEST LIBRARY OF INTERNATIONAL MUSIC…
BEFORE
AFTER
HOW DOES A FAN BECOME A FAN?
Pops Worldwide (Vietnam)
Pops Worldwide (Vietnam)
Pops Worldwide (Vietnam)
Pops Worldwide (Vietnam)
Pops Worldwide (Vietnam)
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Pops Worldwide (Vietnam)

POPS develops, aggregates, and distributes media content, delivering it through cross-media platforms in Vietnam. They offer digital music to mobile users through a range of WVAS platforms over mobile networks and the Internet. POPS markets its services online and offline through telecom operators, as well as through non-operator channels, such as online stores, handset vendor partnerships and mobile retail chains. POPS launched the first digital music kiosk throughout Vietnam.
Published on: Mar 4, 2016
Published in: Entertainment & Humor      
Source: www.slideshare.net


Transcripts - Pops Worldwide (Vietnam)

  • 1. POPS @ MIDEM Building the ‘real’ music industry in vietnam
  • 2. 87 million population median age is 27 65% under the age of 35
  • 3. 64% mobile subscribers
  • 4. Vietnam is now the 18th most active user of the internet globally
  • 5. MOBILE MUSIC USAGE BY COUNTRY
  • 6. PROBLEM
  • 7. PRIVACY PREVAILS
  • 8. SOLUTION
  • 9. DISCOVERY LARGEST LIBRARY OF INTERNATIONAL MUSIC…
  • 10. BEFORE AFTER
  • 11. HOW DOES A FAN BECOME A FAN?

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