nabil khoury cv-final2
Published on: Mar 3, 2016
Transcripts - nabil khoury cv-final2
Nabil Farah Khoury
Nabil Farah Khoury
To Join A Global Enterprise Where I Drive Strong And Sustainable Financial Gains Through
Leveraging Corporate Potential, Enhancing Top-Notch Marketing Solutions, Innovative
Branding Strategies, And Dynamic Corporate Events.
More Than 14 Years Of Solid B2B Marketing Experience In:
- Various ATL and BTL Activities and Campaigns.
- Planning Marketing Campaigns, Getting Collaterals Developed And Promoting The
Products And Services Through Online And Print Media.
- Delivering Profitable Solutions To Drive Sales, Attract And Maintain Customers, And
Build A Solid Corporate Brand.
- Enhancing Corporate Marketability through Electronic and Print Marketing Tools As
Well As Clear, Effective Corporate Messaging.
- Forging and Maintaining Relationship with Online, Print and Television Media.
- Dealing With Advertising Agencies.
- Handling National and International Exhibitions & Organizing Events.
In Addition, Having A Wide Expertise In:
-Strategic Marketing & Sales
-Internet & E-mail Marketing
-Budgeting & Allocation
-Event Planning & Execution
-Direct Marketing Techniques
-Team Building & Leadership
-Public & Media Relations
-Corporate Brand Development
-Customer Relationship Management
-Vendor & Client Communication
- Marketing Strategies & Campaigns
- Corporate Communications
- Creative Team Leadership
- Product Positioning & Branding
- Web & Print Content Development
- Focus Group & Market Research
- Development of Training Materials
- Sales Collateral & Support
- Public & Media Relations
- New Product Launch
Cell: +962 79 9363937
Land: +962 6 5669 403
P.O. Box: 941738
Interactev Marketing Co.
Managing Director Jan 2007 – Present
- Determining Marketing Objectives and Preparing Annual Budgets.
- Planning Marketing Activities in Conjunction with Companies/Clients Growth
Plan and Working out Strategies to Execute the Plan.
- Media Planning As Per the Budget.
- Developing Marketing Reports To Be Presented At The Meeting Of Top
- Lead The Marketing Programs For Branding And Lead Generation.
- Getting Marketing Collaterals, Advertisements Developed To Help The Co.
Meet Its Target.
- Overall Responsibility Of Designing, Running And Promoting The Client
Company’s Website and Intranet.
- Dealing With Print, Online and Television Media.
- Overall Responsibility Of Running Various Marketing Campaigns – Like
Getting Newsletters, E-Mail Blasts Sent To The Customers.
- Ensuring Successful Participation In National And International Tradeshows,
Exhibitions & Organizing Other Events Like Conferences, Seminars Etc.
- Developing Systems And Procedures To Ensure That The Leads Generated Are
- Managing the Team of Marketing Executives.
- Developing Training Programs for the People in Marketing Team.
- Handling Marketing Projects with Governmental and Private Sectors.
- Assisting In Establishing Proper Structure for Various Departments.
- Establishing an Organization Standardization Model for All Departments.
- Developing Policies And Strategic Plans
April Till June 2007
- Carnival 2007 – BTL & ATL Campaign Bic International Company –
- Brand Awareness And Promotional Campaign Deal With BIC (France Head Office).
- Attending More Than 10 Top Schools – Closing Campaign with Huge Assembly in A
Great Festival – Market For More Than 30 Company – Direct Sale- brand awareness
– activities- live coverage -
Nov And Dec 2007
- Christmas Carnival Btl And Atl Campaign , Nuqul Group Companies
- Abc And Qpp And Fine Companies - Location Orthodox Club – New Theme – New
Concept – Upselling – Brand Awareness – Direct Sales – Logo Recognition – Activities –
Interaction With Crowed – Increasing Foot Fall And Sales -
Jan And Feb 2008
- Interactev Sports Tournament – Btl Campaign
- Sports Tournament In Basketball And Football
- Location Terrasanta School - more than 50 different team – different ages –
April Till June 2008
- Carnival 2008 – Btl And Atl Campaign
- Nuqul Group – Stabilo Brand. Awareness About The Brand –
- Attending More Than 10 Top Schools In Amman – Target Audience – Closing The
Campaign By Real Carnival- Huge Assembly For Private Sector Companies – and
celebration – branding – display – direct sales - - and more
- Atl Campaign -– Persil Product Henkel Mother Company For One Month.
- Radio Campaign – Special Program On Sawt El Ghad Radio Station – Interaction With
Audience – Creativity -
September Till October 2008
- Eid’s Gift Campaign – Ramadan – Coca Cola company –
- A huge fundraising campaign – starting from MALLS – Activities – breakfast for
orphans – partnership with RAM and greater AMMAN municipality
- Road shows – collecting gifts and distributing gifts for needed people .through live
- Christmas 2008 Carnival - Btl Campaign– Nuqul Group Mother Company .Therapedic
Product and fine product and more than 21 company
Theraprdic Location –Interaction – Creativity.
- Let’s Keep Our Mom Happy 1 –BTL 7ATL Campaign – Henkel – PRIL &PERSIL
- Special Studio Inside The Mall – Displaying All Partners Products – Brand Awareness –
Special Theme – Upselling -
- Henkel -Mother Company - Persil & Prill Products –Samsung – Canadian Kitchen –
- Location : City Mall Amman-
- Interaction with Consumers – Creativity – Show Room – Special Offers- Brand
- Let’s Keep Our Mom Happy (2) Campaign- BTL And ATL Campaign Henkel Mother
Company– Persil And Prill Products.
- Samsung – Canadian Kitchen – City Mall Amman-
- Interaction With Consumers – Creativity – Show Room – Special Offers- Brand
Awareness –Direct Sales -
- Wedding Show – Amman – Location Zara Expo Nuqul Group Mother Company –
Therapedic Products.- Special Idea – Upselling – Logo Recognition
- Creating Show Room – Interactive Plan – Upselling – Special Offers -
- Atl Campaign - Radio Campaign- Radio Program On Sawt El Ghad Radio Station –
Henkel Mother Company –Persil+ Pril Creativity – Interaction.
April Till June 2009
- Carnival 2009 ––Btl and Atl Campaign - Nissan Automobile. Company And
Bridgestone Tiers Company.- location action target Amman-
- Attending top schools – target audience – brand awareness – direct sales
- Brand Awareness – Upselling – Creativity -
August Till September 2009
- Eid’s Gift Campaign – Henkel -Persil. Huge Csr Campaign – Fundraising – Road Shows
–Attending Malls – Brand Awareness And Logo Recognition For Persil Brand
- Radio Campaign – Program On Swat El Ghad Radio Station- Henkel – Pril
- Panadol Campaign – Global Health Iraq – Production Campaign. designing & more
- BTL – Campaign – Henkel Mother Company - Pril Product - Campaign –
- Location City Mall – Interaction And Launching New Products –point of sale.
- Btl Campaign Henkel Campaign – Zaha Cultural Center –Amman Municipality. – Pril
And Persil.- In Occasion Of Mother’s Day – Huge Festival For Moms -
- Afro 2010 Campaign BTL campaign–Football World Cup –Zaha Cultural Center –
Amman Municipality.- 30 days live entertainment for the families – celebrating the
- Btl Campaign – Creativity – Designing -
August Till September 2010
- Eid’s Gift (3) Campaign –Ramadan –CSR campaign
- BTL and ATL Campaign – Fundraising – Umniah Mobile Company. 30 Days
Interaction – Fundraising – Breakfast For Orphans –
- Charity – Csr Campaign-
- Christmas Land Campaign – BTL Campaign City Mall – Creativity – Designing –
- Interaction With Crowd – Increasing The Footfall For Mall – Special Decoration In This
March 2011 – June 2011.
- Hug Me Campaign- Kimberly Clark –Mother Company - Huggies Products BTL &
ATL Campaign –
- Interaction Through Several Malls –Launching New Product – Budgeting –Increase
Sales ( Upselling )
- Coca Cola – Distributor Regional Meeting – O Beach Dead Sea – Special Idea (300
worriers movie ) And Implementation – live coverage to turkey
April 2011 – May 2011
- Spring Land Campaign – Ales In Wonder Land – Spring Decoration – City Mall –
Special Creative Idea – BTL Campaign – Special Theme For The Mall -
- City Mall Amman – Mall Decoration for more than 30 says and interaction
- Creativity – Implementation - Interaction – Upselling - Increasing Foot Fall.
July Till September 2011
- Eid’s Gift (4) Campaign –Ramadan- Umniah Mobile Company.
- BTL & ATL Campaign – Fundraising – Umniah Mobile Company. 30 Days Interaction
Fundraising – Breakfast For Orphans – ROAD SHOWS -
- CHARITY – CSR CAMPAIGN-
October –Till - November 2011
- France Lait products And Panadol Campaign ( Iraq ) – Special Production –
Designing - Btl Campaign – Production For Iraq Market – Studding The Iraqi Market
Needs- Designing – Creativity-
- Jan To April 2012
- Abc –Qpp ( Nuqul Group Company) Launching New Designs ) For Abc Products –
Booklets - Studding The Market Need – Revolution In Designs Upon New Generation
Demand And The Diversity Of The Locations March To June 2012
- Minimozarts Music Center – Creating The Idea – Designing The Center – Marketing
Plan – Action Plan – Launching – On Line Campaigns
- March & April 2012
- Preparing Mecca Mall – Decoration Plan For Splash Stores And Mecca Mall
Management ,activities – BTL – marketing plan to attract visitors
- France Lait Campaign – Designing And Production For Iraq
- April & May 2012
- Preparing Panasonic Activities Plan -Interactive Campaign & Social Media Idea
- August To Sep 2012
- Ramadan Campaign With Zaha Cultural Center – CSR Campaign – Breakfasts For
Orphans – Interaction With Needed People –Special Nights –Activities-
- Sep & October 2012
- Preparing Promotional Items Campaign For Western Union For 2013 –-
- Dec 2012 To May 2013
- Location Restaurant And Lounge – Marketing Plan – Action Plan –
- Jan And Feb 2013
- Preparing Campaigns And Studying The Market For Therapedic Product
- March 2013
- Mother’s Day Campaign Atl Campaign For Therapedic Through Radio Campaign Two
Weeks Campaign – Creativity And Interaction – brand awareness – discounts – offers.
- April 2013
- Therapedic Btl Campaign -Wedding Show At Meridian For Three Days – Creativity
And Implementation – collecting data – special offers – brand awareness -
- Therapedic Atl Campaign Wedding Show Campaign On Radio For Two Weeks –
Interactive With Audience – special offers- creativity -
- Therapedic Atl Wedding Show At The Show Room – Competition Between Visitors –
Invitation To Prepare The Wedding List- brand awareness – offers- discounts-
- Minimozarts Music Center – Atl Campaign – On Line Campaigns-
- May 2013
- Therapedic Btl Campaign – Guess Your Invoice At Mecca Mall For Seven Days
- Creativity And Upselling Launching New Products and Interaction with Visitors in a
Comedy Way- special offers- brand awareness – location awareness- collecting data.
- June 2013
- Therapedic Btl Campaign At The Show Room E7zarha W Erba7a campaign.
- Atl Campaign With Radio -Live Coverage With Radio Station Live From The Location –
First One Arrives To The Location Will Get Special gift- discounts –offers-
- July And August 2013
- Therapedic Csr Campaign ( Exchange Your Old Mattress With A New One Free We
Will Deliver It To Special Ngo)
- Therapedic Csr Campaign ( Eids Gift With Zaha Cultural Center – Ramadan Breakfast
For 500 Orphans And Interaction And Gifts .
- Distributors Campaign –Btl Campaign At Intercontinental Hotel- Gathering And
Honoring The Distributors In A Creative Atmosphere
- Sep And October 2013
- Therapedic Club – Atl Campaign – On Line Campaign – Several Campaigns - Loyalty
Program For Therapedic Members – Special Offers And Special Discounts Only For
Therapedic Members –
- Therapedic Partner Ship With Arab Bank ( 0% Interest ) - ATL Campaign –Creativity
And Designing –
- Nov 2013
- Therapedic Christmas Campaign Atl Campaign Through Radio Station For Two Weeks
– Creativity – Interaction With Audience – Special Offers -
- Dec 2013
- Therapedic Christmas Campaign Atl Campaign Through Waseet News Paper Three
Weeks – Designing And Creativity-
- Therapedic Btl Campaign At The Show Room – Interaction With Customers – Special
Offers – Decoration – Activities-discounts-
- Therapedic Club Atl Campaign – On Line Campaign
- Jan 2014
- Therapedic Campaign Btl Campaign At The Show Room – Close Out Campaign –
Special Offers- Special Discount – Special Design – creativity – designing -
- Therapedic Atl Campaign – Therapedic Club –
- Feb 2014
- Minimozarts Music Center Atl Campaign – Social Media Campaigns – Online
Campaigns – kids activities – branding – logistic -
- Minimozarts Music Center Btl Campaigns – Kids Entertainment –
- March And April 2014
- Planning Marketing Plan For Mother’s day -
- Qpp Quality Press And Printing Nuqul Group- Designing And Rebranding The Busses
And The Vans For The Whole Company
- France Lait Production For Iraq – Designing And Promotional Items
- Therapedic Atl Campaign On Radio
- June And July 2014
- World Cup Decoration Plan For Galleria Mall – Amman – Entertainment Plan And
Interaction With Traffic – Special Theme According To The Concept-
- Minimozarts Atl Campaign – On Line Campaign – Kids Entertainment Activities For
Moms And Children –
- Abc Booklets – Nuqul Group Company Marketing Plan For Booklets – Designing And
Some Activities In Schools –Back To School -
- Marketing Study For Etkan Insurance Broker- Studying The Market – Creating A
Special Program For Youth Under The Name Of ( Youth To Youth ) Special Program
Loyalty Between Parents And Students And Schools Management In A Special Card.
- August 2014
- Zaha Cultural Center – CSR Campaign – Breakfast And Entertainment For Orphans
and needed people – Eids Gift Campaign -
- Ramadan Nights For Zaha Cultural Center – Entertainment-
- Sep & October 2014
- Planning Walk And Drive Campaign – Partner Ship With Paralympic Committee – Btl
And Atl Campaign-
- Hugest Assembly For Cars And Banks And Insurance Market In Jordan – Special Offers
– Awareness About Each Market-
- Special Offers – Displays – Cars Show – And More
- British Council Jordan – Btl Campaign – planning and Producing promotional items
The Eighty’s Anniversary For British Council -
- Minimozarts Atl Campaign – On Line – Social Media Campaigns –
- Nov And Dec 2014
- Preparing Lighting A Candle Campaign – Csr Campaign For Christmas –for Roya Tv
- Atl And Btl Campaign For Funding The Syrian Refugees At Zatari Camps In Jordan
- Preparing Selfie Campaign Under Photo Land Idea For Galleria Mall
- Preparing Christmas Campaign – Christmas Land For Galleria Mall Amman-
- Minimozarts Music Center – Btl And Atl Campaign For Christmas -
Ajiad Al Ordon Co.
Marketing Director 2002-Jan 2007
- Responsible of preparing yearly marketing plan and action plans -
- Managing the Team of Marketing Executives.
- Setting Yearly Objectives and Incentive Schemes for the Marketing Team.
- Establishing Proper Structure for Marketing Department.
- Determining Marketing Objectives And Preparing Annual Budgets
- Planning Marketing Activities In Conjunction With Company’s Growth Plan and
Working out Strategies to Execute the Plan.
CARITAS JORDAN 2002-2002
Assistant project manager for two projects
Humanitarian Assistance for Vulnerable Iraqi and Needy Jordanians.
(HAVINJ) – FPSC *
Japan International Volunteer Center (JVC) program for pregnant
My main duties included:
- Conduct interviews with referred potential beneficiaries to determine
eligibility and possible assistance interventions.
- Prepare explanations and justifications for inclusion or exclusion of
potential beneficiaries to be then advocated in the Selection Committee.
- Design, in collaboration with beneficiaries, the assistance that meets their
most urgent needs and promote the family’s independence and
sustainability taking into consideration meeting the project criteria and
- Maintain clear and precise case files for all potential and active
beneficiaries assigned by the Project Officer.
Dr. George HAZBOON Legal Office Jordan 2000-2002
Adeeb Hawatmeh Legal Office 2000-2002
- Advocate ( Trainee )
- Following Up Different Cases (Commercial, Civil, Ecclesiastic ) In All Their
Stages In Office And At
- At Court.
- Attending Many Arbitration Sessions at Dr. Hazboon’s Office.
- Pleading In Different Cases (Specially Labor Cases)
SPHERE: Humanitarian Charter And Minimum Standard In Disaster Response,
Organized By “CRS Organization” – 2003
- Joint NGO Emergency Planning Initiative In Collaboration With Relief International
– Medicine International – International Medical Corps
- Workshop Organized By The National Center For Human Rights.
- Workshop Organized By The UNHCR On "The Protection And Assistance Of
Refugees And Persons Of Concern"
- On line marketing courses
- On line project management courses
- On line anger management course-
- On line team leader courses -
- Graduated with a Bachelors of Science in law from Jordan University in 2000
- High School, Scientific Stream from De La Salle College, Amman 1994
- Strong Leadership And Management Skills
- Proficient Communication Skills
- Excellent Negotiation Skills.
- Valuable Coaching Skills
Languages & Computer Skills
- Arabic ( Native Language )
- English ( Proficient level )
- French ( Excellent )
- Microsoft Office (Excellent)
- Certificat D'études Français (CERTIFICAT) Ambassade De France
- Certificat D'études Français (BREVET) Ambassade De France
- Address: Jordan – Amman
- Date of Birth: March 27th
- Marital Status: Single
- Nationality: Jordanian
To be furnished upon request.