Nabil Farah Khoury
Curriculum Vitae
Nabil Farah Khoury
OBJECTIVE
To Join A Global Enterprise Where I Drive Strong And Sustainable Financial Gains Through
Leve...
PROFESSIONAL EXPERIENCE
Interactev Marketing Co.
Managing Director Jan 2007 – Present
Responsibilities:
- Determining Mark...
MAIN ACHIEVEMENTS
Campaigns 2007
April Till June 2007
- Carnival 2007 – BTL & ATL Campaign Bic International Company –
- B...
March 2009
- Let’s Keep Our Mom Happy (2) Campaign- BTL And ATL Campaign Henkel Mother
Company– Persil And Prill Products....
Campaigns 2011
March 2011 – June 2011.
- Hug Me Campaign- Kimberly Clark –Mother Company - Huggies Products BTL &
ATL Camp...
Campaigns 2013
- Jan And Feb 2013
- Preparing Campaigns And Studying The Market For Therapedic Product
- March 2013
- Moth...
Campaigns 2014
- Jan 2014
- Therapedic Campaign Btl Campaign At The Show Room – Close Out Campaign –
Special Offers- Speci...
Ajiad Al Ordon Co.
Marketing Director 2002-Jan 2007
- Responsible of preparing yearly marketing plan and action plans -
- ...
Courses
SPHERE: Humanitarian Charter And Minimum Standard In Disaster Response,
Organized By “CRS Organization” – 2003
- J...
of 10

nabil khoury cv-final2

Published on: Mar 3, 2016
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Transcripts - nabil khoury cv-final2

  • 1. Nabil Farah Khoury Curriculum Vitae
  • 2. Nabil Farah Khoury OBJECTIVE To Join A Global Enterprise Where I Drive Strong And Sustainable Financial Gains Through Leveraging Corporate Potential, Enhancing Top-Notch Marketing Solutions, Innovative Branding Strategies, And Dynamic Corporate Events. CAREER SUMMARY More Than 14 Years Of Solid B2B Marketing Experience In: - Various ATL and BTL Activities and Campaigns. - Planning Marketing Campaigns, Getting Collaterals Developed And Promoting The Products And Services Through Online And Print Media. - Delivering Profitable Solutions To Drive Sales, Attract And Maintain Customers, And Build A Solid Corporate Brand. - Enhancing Corporate Marketability through Electronic and Print Marketing Tools As Well As Clear, Effective Corporate Messaging. - Forging and Maintaining Relationship with Online, Print and Television Media. - Dealing With Advertising Agencies. - Handling National and International Exhibitions & Organizing Events. In Addition, Having A Wide Expertise In: -Strategic Marketing & Sales -Internet & E-mail Marketing -Budgeting & Allocation -Market Research -Event Planning & Execution -Direct Marketing Techniques -Team Building & Leadership -Public & Media Relations -Corporate Brand Development -Business-to-Business (B2B) -Customer Relationship Management -Vendor & Client Communication SKILLS - Marketing Strategies & Campaigns - Corporate Communications - Creative Team Leadership - Product Positioning & Branding - Web & Print Content Development - Focus Group & Market Research - Development of Training Materials - Sales Collateral & Support - Public & Media Relations - New Product Launch Contact Info: Cell: +962 79 9363937 Land: +962 6 5669 403 E-mail: nabil@interactev.com Khoury.nabilkhoury@gmail.com P.O. Box: 941738 Amman, 11194 JORDAN
  • 3. PROFESSIONAL EXPERIENCE Interactev Marketing Co. Managing Director Jan 2007 – Present Responsibilities: - Determining Marketing Objectives and Preparing Annual Budgets. - Planning Marketing Activities in Conjunction with Companies/Clients Growth Plan and Working out Strategies to Execute the Plan. - Media Planning As Per the Budget. - Developing Marketing Reports To Be Presented At The Meeting Of Top Management. - Lead The Marketing Programs For Branding And Lead Generation. - Getting Marketing Collaterals, Advertisements Developed To Help The Co. Meet Its Target. - Overall Responsibility Of Designing, Running And Promoting The Client Company’s Website and Intranet. - Dealing With Print, Online and Television Media. - Overall Responsibility Of Running Various Marketing Campaigns – Like Getting Newsletters, E-Mail Blasts Sent To The Customers. - Ensuring Successful Participation In National And International Tradeshows, Exhibitions & Organizing Other Events Like Conferences, Seminars Etc. - Developing Systems And Procedures To Ensure That The Leads Generated Are Optimally Utilized. - Managing the Team of Marketing Executives. - Developing Training Programs for the People in Marketing Team. - Handling Marketing Projects with Governmental and Private Sectors. - Assisting In Establishing Proper Structure for Various Departments. - Establishing an Organization Standardization Model for All Departments. - Developing Policies And Strategic Plans
  • 4. MAIN ACHIEVEMENTS Campaigns 2007 April Till June 2007 - Carnival 2007 – BTL & ATL Campaign Bic International Company – - Brand Awareness And Promotional Campaign Deal With BIC (France Head Office). - Attending More Than 10 Top Schools – Closing Campaign with Huge Assembly in A Great Festival – Market For More Than 30 Company – Direct Sale- brand awareness – activities- live coverage - Nov And Dec 2007 - Christmas Carnival Btl And Atl Campaign , Nuqul Group Companies - Abc And Qpp And Fine Companies - Location Orthodox Club – New Theme – New Concept – Upselling – Brand Awareness – Direct Sales – Logo Recognition – Activities – Interaction With Crowed – Increasing Foot Fall And Sales - Campaigns 2008 Jan And Feb 2008 - Interactev Sports Tournament – Btl Campaign - Sports Tournament In Basketball And Football - Location Terrasanta School - more than 50 different team – different ages – April Till June 2008 - Carnival 2008 – Btl And Atl Campaign - Nuqul Group – Stabilo Brand. Awareness About The Brand – - Attending More Than 10 Top Schools In Amman – Target Audience – Closing The Campaign By Real Carnival- Huge Assembly For Private Sector Companies – and celebration – branding – display – direct sales - - and more July 2008 - Atl Campaign -– Persil Product Henkel Mother Company For One Month. - Radio Campaign – Special Program On Sawt El Ghad Radio Station – Interaction With Audience – Creativity - September Till October 2008 - Eid’s Gift Campaign – Ramadan – Coca Cola company – - A huge fundraising campaign – starting from MALLS – Activities – breakfast for orphans – partnership with RAM and greater AMMAN municipality - Road shows – collecting gifts and distributing gifts for needed people .through live coverage activities- December 2008 - Christmas 2008 Carnival - Btl Campaign– Nuqul Group Mother Company .Therapedic Product and fine product and more than 21 company Theraprdic Location –Interaction – Creativity. Campaigns 2009 Jan 2009 - Let’s Keep Our Mom Happy 1 –BTL 7ATL Campaign – Henkel – PRIL &PERSIL - Special Studio Inside The Mall – Displaying All Partners Products – Brand Awareness – Special Theme – Upselling - - Henkel -Mother Company - Persil & Prill Products –Samsung – Canadian Kitchen – - Location : City Mall Amman- - Interaction with Consumers – Creativity – Show Room – Special Offers- Brand Awareness.
  • 5. March 2009 - Let’s Keep Our Mom Happy (2) Campaign- BTL And ATL Campaign Henkel Mother Company– Persil And Prill Products. - Samsung – Canadian Kitchen – City Mall Amman- - Interaction With Consumers – Creativity – Show Room – Special Offers- Brand Awareness –Direct Sales - April 2009 - Wedding Show – Amman – Location Zara Expo Nuqul Group Mother Company – Therapedic Products.- Special Idea – Upselling – Logo Recognition - Creating Show Room – Interactive Plan – Upselling – Special Offers - April 2009– - Atl Campaign - Radio Campaign- Radio Program On Sawt El Ghad Radio Station – Henkel Mother Company –Persil+ Pril Creativity – Interaction. April Till June 2009 - Carnival 2009 ––Btl and Atl Campaign - Nissan Automobile. Company And Bridgestone Tiers Company.- location action target Amman- - Attending top schools – target audience – brand awareness – direct sales - Brand Awareness – Upselling – Creativity - August Till September 2009 - Eid’s Gift Campaign – Henkel -Persil. Huge Csr Campaign – Fundraising – Road Shows –Attending Malls – Brand Awareness And Logo Recognition For Persil Brand - Radio Campaign – Program On Swat El Ghad Radio Station- Henkel – Pril December 2009 - Panadol Campaign – Global Health Iraq – Production Campaign. designing & more Campaigns 2010 Jan 2010 - BTL – Campaign – Henkel Mother Company - Pril Product - Campaign – - Location City Mall – Interaction And Launching New Products –point of sale. March 2010 - Btl Campaign Henkel Campaign – Zaha Cultural Center –Amman Municipality. – Pril And Persil.- In Occasion Of Mother’s Day – Huge Festival For Moms - June 2010 - Afro 2010 Campaign BTL campaign–Football World Cup –Zaha Cultural Center – Amman Municipality.- 30 days live entertainment for the families – celebrating the world cup - Btl Campaign – Creativity – Designing - August Till September 2010 - Eid’s Gift (3) Campaign –Ramadan –CSR campaign - BTL and ATL Campaign – Fundraising – Umniah Mobile Company. 30 Days Interaction – Fundraising – Breakfast For Orphans – - Charity – Csr Campaign- December 2010 - Christmas Land Campaign – BTL Campaign City Mall – Creativity – Designing – - Interaction With Crowd – Increasing The Footfall For Mall – Special Decoration In This Occasion –
  • 6. Campaigns 2011 March 2011 – June 2011. - Hug Me Campaign- Kimberly Clark –Mother Company - Huggies Products BTL & ATL Campaign – - Interaction Through Several Malls –Launching New Product – Budgeting –Increase Sales ( Upselling ) - Coca Cola – Distributor Regional Meeting – O Beach Dead Sea – Special Idea (300 worriers movie ) And Implementation – live coverage to turkey April 2011 – May 2011 - Spring Land Campaign – Ales In Wonder Land – Spring Decoration – City Mall – Special Creative Idea – BTL Campaign – Special Theme For The Mall - - City Mall Amman – Mall Decoration for more than 30 says and interaction - Creativity – Implementation - Interaction – Upselling - Increasing Foot Fall. - July Till September 2011 - Eid’s Gift (4) Campaign –Ramadan- Umniah Mobile Company. - BTL & ATL Campaign – Fundraising – Umniah Mobile Company. 30 Days Interaction Fundraising – Breakfast For Orphans – ROAD SHOWS - - CHARITY – CSR CAMPAIGN- October –Till - November 2011 - France Lait products And Panadol Campaign ( Iraq ) – Special Production – Designing - Btl Campaign – Production For Iraq Market – Studding The Iraqi Market Needs- Designing – Creativity- Campaigns 2012 - Jan To April 2012 - Abc –Qpp ( Nuqul Group Company) Launching New Designs ) For Abc Products – Booklets - Studding The Market Need – Revolution In Designs Upon New Generation Demand And The Diversity Of The Locations March To June 2012 - Minimozarts Music Center – Creating The Idea – Designing The Center – Marketing Plan – Action Plan – Launching – On Line Campaigns - March & April 2012 - Preparing Mecca Mall – Decoration Plan For Splash Stores And Mecca Mall Management ,activities – BTL – marketing plan to attract visitors - France Lait Campaign – Designing And Production For Iraq - April & May 2012 - Preparing Panasonic Activities Plan -Interactive Campaign & Social Media Idea - August To Sep 2012 - Ramadan Campaign With Zaha Cultural Center – CSR Campaign – Breakfasts For Orphans – Interaction With Needed People –Special Nights –Activities- - Sep & October 2012 - Preparing Promotional Items Campaign For Western Union For 2013 –- - Dec 2012 To May 2013 - Location Restaurant And Lounge – Marketing Plan – Action Plan –
  • 7. Campaigns 2013 - Jan And Feb 2013 - Preparing Campaigns And Studying The Market For Therapedic Product - March 2013 - Mother’s Day Campaign Atl Campaign For Therapedic Through Radio Campaign Two Weeks Campaign – Creativity And Interaction – brand awareness – discounts – offers. - April 2013 - Therapedic Btl Campaign -Wedding Show At Meridian For Three Days – Creativity And Implementation – collecting data – special offers – brand awareness - - Therapedic Atl Campaign Wedding Show Campaign On Radio For Two Weeks – Interactive With Audience – special offers- creativity - - Therapedic Atl Wedding Show At The Show Room – Competition Between Visitors – Invitation To Prepare The Wedding List- brand awareness – offers- discounts- decoration - Minimozarts Music Center – Atl Campaign – On Line Campaigns- - May 2013 - Therapedic Btl Campaign – Guess Your Invoice At Mecca Mall For Seven Days - Creativity And Upselling Launching New Products and Interaction with Visitors in a Comedy Way- special offers- brand awareness – location awareness- collecting data. - June 2013 - Therapedic Btl Campaign At The Show Room E7zarha W Erba7a campaign. - Atl Campaign With Radio -Live Coverage With Radio Station Live From The Location – First One Arrives To The Location Will Get Special gift- discounts –offers- - July And August 2013 - Therapedic Csr Campaign ( Exchange Your Old Mattress With A New One Free We Will Deliver It To Special Ngo) - Therapedic Csr Campaign ( Eids Gift With Zaha Cultural Center – Ramadan Breakfast For 500 Orphans And Interaction And Gifts . - Distributors Campaign –Btl Campaign At Intercontinental Hotel- Gathering And Honoring The Distributors In A Creative Atmosphere - Sep And October 2013 - Therapedic Club – Atl Campaign – On Line Campaign – Several Campaigns - Loyalty Program For Therapedic Members – Special Offers And Special Discounts Only For Therapedic Members – - Therapedic Partner Ship With Arab Bank ( 0% Interest ) - ATL Campaign –Creativity And Designing – - Nov 2013 - Therapedic Christmas Campaign Atl Campaign Through Radio Station For Two Weeks – Creativity – Interaction With Audience – Special Offers - - Dec 2013 - Therapedic Christmas Campaign Atl Campaign Through Waseet News Paper Three Weeks – Designing And Creativity- - Therapedic Btl Campaign At The Show Room – Interaction With Customers – Special Offers – Decoration – Activities-discounts- - Therapedic Club Atl Campaign – On Line Campaign
  • 8. Campaigns 2014 - Jan 2014 - Therapedic Campaign Btl Campaign At The Show Room – Close Out Campaign – Special Offers- Special Discount – Special Design – creativity – designing - - Therapedic Atl Campaign – Therapedic Club – - Feb 2014 - Minimozarts Music Center Atl Campaign – Social Media Campaigns – Online Campaigns – kids activities – branding – logistic - - Minimozarts Music Center Btl Campaigns – Kids Entertainment – - March And April 2014 - Planning Marketing Plan For Mother’s day - - Qpp Quality Press And Printing Nuqul Group- Designing And Rebranding The Busses And The Vans For The Whole Company - France Lait Production For Iraq – Designing And Promotional Items - Therapedic Atl Campaign On Radio - June And July 2014 - World Cup Decoration Plan For Galleria Mall – Amman – Entertainment Plan And Interaction With Traffic – Special Theme According To The Concept- - Minimozarts Atl Campaign – On Line Campaign – Kids Entertainment Activities For Moms And Children – - Abc Booklets – Nuqul Group Company Marketing Plan For Booklets – Designing And Some Activities In Schools –Back To School - - Marketing Study For Etkan Insurance Broker- Studying The Market – Creating A Special Program For Youth Under The Name Of ( Youth To Youth ) Special Program Loyalty Between Parents And Students And Schools Management In A Special Card. Discount Card. - August 2014 - Zaha Cultural Center – CSR Campaign – Breakfast And Entertainment For Orphans and needed people – Eids Gift Campaign - - Ramadan Nights For Zaha Cultural Center – Entertainment- - Sep & October 2014 - Planning Walk And Drive Campaign – Partner Ship With Paralympic Committee – Btl And Atl Campaign- - Hugest Assembly For Cars And Banks And Insurance Market In Jordan – Special Offers – Awareness About Each Market- - Special Offers – Displays – Cars Show – And More - British Council Jordan – Btl Campaign – planning and Producing promotional items The Eighty’s Anniversary For British Council - - Minimozarts Atl Campaign – On Line – Social Media Campaigns – - Nov And Dec 2014 - Preparing Lighting A Candle Campaign – Csr Campaign For Christmas –for Roya Tv - Atl And Btl Campaign For Funding The Syrian Refugees At Zatari Camps In Jordan - Preparing Selfie Campaign Under Photo Land Idea For Galleria Mall - Preparing Christmas Campaign – Christmas Land For Galleria Mall Amman- - Minimozarts Music Center – Btl And Atl Campaign For Christmas -
  • 9. Ajiad Al Ordon Co. Marketing Director 2002-Jan 2007 - Responsible of preparing yearly marketing plan and action plans - - Managing the Team of Marketing Executives. - Setting Yearly Objectives and Incentive Schemes for the Marketing Team. - Establishing Proper Structure for Marketing Department. - Determining Marketing Objectives And Preparing Annual Budgets - Planning Marketing Activities In Conjunction With Company’s Growth Plan and Working out Strategies to Execute the Plan. CARITAS JORDAN 2002-2002 Assistant project manager for two projects Humanitarian Assistance for Vulnerable Iraqi and Needy Jordanians. (HAVINJ) – FPSC * Japan International Volunteer Center (JVC) program for pregnant My main duties included: - Conduct interviews with referred potential beneficiaries to determine eligibility and possible assistance interventions. - Prepare explanations and justifications for inclusion or exclusion of potential beneficiaries to be then advocated in the Selection Committee. - Design, in collaboration with beneficiaries, the assistance that meets their most urgent needs and promote the family’s independence and sustainability taking into consideration meeting the project criteria and budget lines. - Maintain clear and precise case files for all potential and active beneficiaries assigned by the Project Officer. Dr. George HAZBOON Legal Office Jordan 2000-2002 Adeeb Hawatmeh Legal Office 2000-2002 - Advocate ( Trainee ) - Following Up Different Cases (Commercial, Civil, Ecclesiastic ) In All Their Stages In Office And At - At Court. - Attending Many Arbitration Sessions at Dr. Hazboon’s Office. - Pleading In Different Cases (Specially Labor Cases)
  • 10. Courses SPHERE: Humanitarian Charter And Minimum Standard In Disaster Response, Organized By “CRS Organization” – 2003 - Joint NGO Emergency Planning Initiative In Collaboration With Relief International – Medicine International – International Medical Corps - Workshop Organized By The National Center For Human Rights. - Workshop Organized By The UNHCR On "The Protection And Assistance Of Refugees And Persons Of Concern" - On line marketing courses - On line project management courses - On line anger management course- - On line team leader courses - Education - Graduated with a Bachelors of Science in law from Jordan University in 2000 - High School, Scientific Stream from De La Salle College, Amman 1994 Personal Skills - Strong Leadership And Management Skills - Proficient Communication Skills - Excellent Negotiation Skills. - Valuable Coaching Skills Languages & Computer Skills - Arabic ( Native Language ) - English ( Proficient level ) - French ( Excellent ) - Microsoft Office (Excellent) Certificats - Certificat D'études Français (CERTIFICAT) Ambassade De France - Certificat D'études Français (BREVET) Ambassade De France Personale Information - Address: Jordan – Amman - Date of Birth: March 27th 1976 - Marital Status: Single - Nationality: Jordanian References To be furnished upon request.

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