My name is Marc D. Sorel from NAM- Youth Marketing Specialist and will Challenging Times Call For Proactive prov...
NAM Youth Marketing – Voice 888-631-9222 / Fax 603-452-5069 www.CollegiatePromotions.com
Postering & FlyeringNAM has been executing On-CampusPOSTERING & FLYERING across theUS, Puerto Rico and Canada since 1996.C...
Postering & FlyeringNAM Youth Marketing – Voice 888-631-9222 / Fax 603-452-5069 www.Collegiat...
Dorm Doorhangers• NAM agencies advertising to college students –College Dorm advertising• College Dorm Marketing Utilized ...
DoorhangersNAM Youth Marketing – Voice 888-631-9222 / Fax 603-452-5069 www.CollegiatePromotio...
Campus NewspapersCollege Newspapers Reaching over 12+ MillionStudents at more than 2,000+ campusesnationwide. •One Stop...
Jagtag Bar Codes Jagtags represent an innovative strategy deliveringmessaging, coupons and special offers directly to astu...
Jagtag Bar CodesNAM Youth Marketing – Voice 888-631-9222 / Fax 603-452-5069 www.CollegiatePro...
NAM Youth Marketing – Voice 888-631-9222 / Fax 603-452-5069 www.CollegiatePromotions.com
Peer to Peer Student NetworksHighly targeted college samplingprograms & hand-to-h...
Peer to Peer Student NetworksNAM Youth Marketing – Voice 888-631-9222 / Fax 603-452-5069 ...
NAM State of the Art Photo Tracking NAMNAM Youth Marketing – Voice 888-631-9222 / Fax 603-452-5069...
NAM State of the Art Photo TrackingNAM Youth Marketing – Voice 888-631-9222 / Fax 603-452-5069 ...
Email Marketing NAM Youth Marketing – Voice 888-631-9222 / Fax 603-452-5069 www.Collegia...
Email-Text Marketing (SMS)NAM student marketing companies offers themost comprehensive student direct email - textand mail...
Email MarketingEmail – Rental Lists:COLLEGE STUDENTS -5 Million IndividualsCollege student names have been compiled from n...
Email MarketingNAM Youth Marketing – Voice 888-631-9222 / Fax 603-452-5069 www.CollegiateProm...
Email/SMS Marketing RatesEMAIL PRICING:0 to 50,000 HTML = $2,60050,001 to 100,000 plain text or H...
Social Network NAM Youth Marketing – Voice 888-631-9222 / Fax 603-452-5069 www.CollegiateP...
Social NetworksVoice 1-888-631-9222 / Fax603-452-5069 / www.CollegiatePromotions.com
Social Media (Facebook-Twitter)On Campus DigitalSocial Media/Revolutionary Facebook...
Social Media (Facebook-Twitter)NAM Youth Marketing – Voice 888-631-9222 / Fax 603-452-5069 ...
Social Media (Facebook-Twitter)NAM will develop a Facebook College Network for targetspecif...
Social Media (Facebook-TwitterOptionally, agents will also utilize Twitter to ...
Online Network NAM Youth Marketing – Voice 888-631-9222 / Fax 603-452-5069 www.CollegiateP...
Online Channels YOUNG ADULT & COLLEGE CHANNELS:Custom College Student Network –Hand selected niche sites that reachcurre...
Online Network – Site AccessNAM Youth Marketing – Voice 888-631-9222 / Fax 603-452-5069 ...
Case Study Client: Doritos Collisions Election Bag Campaign Business Objective: To increase produc...
NAM OOHNAM Youth Marketing – Voice 888-631-9222 / Fax 603-452-5069 www.CollegiatePromotions.com
ReferencesNAM Youth Marketing – Voice 888-631-9222 / Fax 603-452-5069 www.CollegiatePromotion...
Investment- Component CostEvent Marketing $...
ReferencesDisclaimer: All corporate logos, marks, names, identities, and/or likenesses utilized within these materials are...
Contact 888-631-9222 Fax: 603-452-5069marcsorel@collegemarketplace.comNAM Youth Marketing – Voice 888-631-...
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Media Kit - NAM Youth Marketing & College Advertising Authority, Experts, & Consultants

NAM Youth Marketing specializes in college marketing, college advertising, and campus marketing. Reach out to us any time at http://namooh.com . Let us connect your brand with the $400 billion per year college market.
Published on: Mar 3, 2016
Published in: Business      Technology      
Source: www.slideshare.net


Transcripts - Media Kit - NAM Youth Marketing & College Advertising Authority, Experts, & Consultants

  • 1. My name is Marc D. Sorel from NAM- Youth Marketing Specialist and will Challenging Times Call For Proactive provide for a long Measures. We wish to briefly discuss term relationship, how NAM is relative to the Youth benefits to your Markets - College and Young Adult campaigns and Demographics. alternatives to the same old - same old. NAM Youth Marketing - Voice 888-631-9222 / Fax 603-452-5069 www.CollegiatePromotions.com
  • 2. NAM Youth Marketing – Voice 888-631-9222 / Fax 603-452-5069 www.CollegiatePromotions.com
  • 3. Postering & FlyeringNAM has been executing On-CampusPOSTERING & FLYERING across theUS, Puerto Rico and Canada since 1996.Campus posters are displayed on bulletinboards in well traveled areas on collegecampuses. These bulletin boards are oneof the best ways, at a "grass roots" level,to communicate with college students viastudent marketing and advertisingpromotions.The average poster life exceeds 2 weeksgiving sustained visibility. Targeting: Placement at universities and colleges at more than 6,500 campuses available nationwide. NAM Youth Marketing – Voice 888-631-9222 / Fax 603-452-5069 www.CollegiatePromotions.com
  • 4. Postering & FlyeringNAM Youth Marketing – Voice 888-631-9222 / Fax 603-452-5069 www.CollegiatePromotions.com
  • 5. Dorm Doorhangers• NAM agencies advertising to college students –College Dorm advertising• College Dorm Marketing Utilized as Branding or Callto Action• Placed directly on students door handles in collegedorms and other campus housing PLUS Part of ourBrand Ambassador hand to hand - one to onedistributions. 935,135 Dorm Room Available (Top 500): – ALL• Target the top 500 campuses nationally or any of our Inclusive – Printing2,000+ Campuses Included College Dorm Room Door• Typically 1:2 dorm hanger to student ratio Hangers -4COLOR Impressions TOP 500• Guerilla Marketing & Advertising Promotions Campuses Impressions. NAM Youth Marketing – Voice 888-631-9222 / Fax 603-452-5069 www.CollegiatePromotions.com
  • 6. DoorhangersNAM Youth Marketing – Voice 888-631-9222 / Fax 603-452-5069 www.CollegiatePromotions.com
  • 7. Campus NewspapersCollege Newspapers Reaching over 12+ MillionStudents at more than 2,000+ campusesnationwide. •One Stop Buy, Placements and Reporting •95% College Student Newspaper Readership •Competitive Pricing – National Reach - Volume Discounts – Premium Placements – ONE MEDIA BUY •College Display Ads – College Classified Ads – Free Standing Inserts – Spot & Full Color NAM Youth Marketing – Voice 888-631-9222 / Fax 603-452-5069 www.CollegiatePromotions.com
  • 8. Jagtag Bar Codes Jagtags represent an innovative strategy deliveringmessaging, coupons and special offers directly to astudent’s smart phones. Static Media Digital ContentJagtags (Next Frame) can be included on alladvertising copy making static print media come morealive and digital in nature.Students use their smart phones by capturing theimage which in turn utilizes a software app thatforwards to a branded client webpage promoting thespecial student offering. NewAge Marketing -50 Sutton Avenue – East Providence – Rhode Island – 02914 – Voice 401-431-0771/ Fax 401-431-0774/ www.CollegiatePromotions.comInstant Gratification in todays high paced studentlifestyle. NAM Youth Marketing – Voice 888-631-9222 / Fax 603-452-5069 www.CollegiatePromotions.com
  • 9. Jagtag Bar CodesNAM Youth Marketing – Voice 888-631-9222 / Fax 603-452-5069 www.CollegiatePromotions.com
  • 10. NAM Youth Marketing – Voice 888-631-9222 / Fax 603-452-5069 www.CollegiatePromotions.com
  • 11. Peer to Peer Student NetworksHighly targeted college samplingprograms & hand-to-hand offers tocollege students nationally: Co-Op Student Sampling Programs,Custom Campus SamplingMarketing Programs. Exclusivelydeliver your products to the brand-responsive college market with ournetworks being your networks. 70% of college students who received a sample eventually purchased the product at a selected store location identified in the promotion. NAM Youth Marketing – Voice 888-631-9222 / Fax 603-452-5069 www.CollegiatePromotions.com
  • 12. Peer to Peer Student NetworksNAM Youth Marketing – Voice 888-631-9222 / Fax 603-452-5069 www.CollegiatePromotions.com
  • 13. NAM State of the Art Photo Tracking NAMNAM Youth Marketing – Voice 888-631-9222 / Fax 603-452-5069 www.CollegiatePromotions.com
  • 14. NAM State of the Art Photo TrackingNAM Youth Marketing – Voice 888-631-9222 / Fax 603-452-5069 www.CollegiatePromotions.com
  • 15. Email Marketing NAM Youth Marketing – Voice 888-631-9222 / Fax 603-452-5069 www.CollegiatePromotions.com
  • 16. Email-Text Marketing (SMS)NAM student marketing companies offers themost comprehensive student direct email - textand mail college database system. Only thosestudents that have chosen to receive directemail or mail are available Double opt in –Confirmed listings Each September. Over5,000,000 million + postal names & over3,000,000 million + e-mail/SMS names. 18-25 College Competitive Rates - Detailed Database of Students and information, including: age, postal address, recent graduates –5 e-mail address, gender, commuter status, million+ records - field of study, class year, tuition range, school 1,000+ College & type, school address, home address, etc… Student mailing lists of 16-34 year old age University Mailing groups available. Lists - NAM Youth Marketing – Voice 888-631-9222 / Fax 603-452-5069 www.CollegiatePromotions.com
  • 17. Email MarketingEmail – Rental Lists:COLLEGE STUDENTS -5 Million IndividualsCollege student names have been compiled from numerous educational sources.Selectable by class year, field of study, college attended, home address, schooladdress, tuition level and competitive rank..List Usage: All lists are rented for a one-time use unless otherwise agreed upon inwriting. Unlimited usage is for a one year period.Sample mailing piece /telemarketing script required on all orders prior to shipping.SMS (Short Service Messages) – play game – enter sweepstakes – receive coupons-Exclusive content as SMS messages1.5 BILLION messages delivered monthly98% of college students carry a cell/mobile phone at all times-57.2% of females & 62.3% of male college studentsQualified Recipients – Targeted Audience – Range of Use – DistributeAnywhere/Anytime NAM Youth Marketing – Voice 888-631-9222 / Fax 603-452-5069 www.CollegiatePromotions.com
  • 18. Email MarketingNAM Youth Marketing – Voice 888-631-9222 / Fax 603-452-5069 www.CollegiatePromotions.com
  • 19. Email/SMS Marketing RatesEMAIL PRICING:0 to 50,000 HTML = $2,60050,001 to 100,000 plain text or HTML = $52 per thousand100,001 to 250,000 = $48 per thousand250,001 to 750,000 = $39 per thousand750,001 to 1,500,000 = $35 per thousand1,500,001 or more = $29 per thousandSMS PRICING:0 to 15,000 = minimum charge of $3,70015,001 to 100,000 = $247 per thousand100,001 to 250,000 = $230 per thousand250,001 to 500,000 = $207 per thousand500,001 to 800,000 = $189 per thousand800,001 or more = $172 per thousand NAM Youth Marketing – Voice 888-631-9222 / Fax 603-452-5069 www.CollegiatePromotions.com
  • 20. Social Network NAM Youth Marketing – Voice 888-631-9222 / Fax 603-452-5069 www.CollegiatePromotions.com
  • 21. Social NetworksVoice 1-888-631-9222 / Fax603-452-5069 / www.CollegiatePromotions.com
  • 22. Social Media (Facebook-Twitter)On Campus DigitalSocial Media/Revolutionary Facebook/Twitter College DIRECT 2nd Connections Serving The Digital GenerationNAM Proprietary Facebook Networks – Building Buzz for Brands That Come Alive Online On Campus One Student At A Time –NAM Student Network Brand Ambassadors (Your representatives) – are active on Facebook and on campus sharing the same enthusiasm they experience in their daily lives through digital tools.Our Student Brand Ambassadors – Specific to each School average 1,000 – 2,500 Facebook friends which allows us to create DIRECT Network 2nd Connections for your brand or message which in turn is TRUSTED Content.NOT Facebook Traditional Ads (NOT Impression Based – NOT CPC based) that deliver historic dismal click-through rates – NAM Proprietary Facebook DIRECT 2nd Connection Networks deliver Interesting & Relevant shared content that has been filtered through a viral human network and thus Trusted & Ultimately acted upon with a call to action . NAM Youth Marketing – Voice 888-631-9222 / Fax 603-452-5069 www.CollegiatePromotions.com
  • 23. Social Media (Facebook-Twitter)NAM Youth Marketing – Voice 888-631-9222 / Fax 603-452-5069 www.CollegiatePromotions.com
  • 24. Social Media (Facebook-Twitter)NAM will develop a Facebook College Network for targetspecific schools in line with client supplied campaigncreative. Dedicated NAM Facebook Student Brand Ambassadors percampus responsible for inviting or posting a message ontheir wall with personalized message no fewer than 500Targeted friends for the base price listed of $1250. NAM Youth Marketing – Voice 888-631-9222 / Fax 603-452-5069 www.CollegiatePromotions.com
  • 25. Social Media (Facebook-TwitterOptionally, agents will also utilize Twitter to tweet brand messaging to friends.Average cost per tweet is: $.50 – Minimum per school fulfillment is 500 tweetsat $250 – 1 time NAM Youth Marketing – Voice 888-631-9222 / Fax 603-452-5069 www.CollegiatePromotions.com
  • 26. Online Network NAM Youth Marketing – Voice 888-631-9222 / Fax 603-452-5069 www.CollegiatePromotions.com
  • 27. Online Channels YOUNG ADULT & COLLEGE CHANNELS:Custom College Student Network –Hand selected niche sites that reachcurrent full time college students on content specific to: Education, Entertainment, Gaming,Career, Lifestyle, Technology, and Social Networking.•Ability to reach over 3.5MM full time college studentsper month across the US.• Over 35% reach of the entire audienceof full time college students across the US each month. NAM Youth Marketing – Voice 888-631-9222 / Fax 603-452-5069 www.CollegiatePromotions.com
  • 28. Online Network – Site AccessNAM Youth Marketing – Voice 888-631-9222 / Fax 603-452-5069 www.CollegiatePromotions.com
  • 29. Case Study Client: Doritos Collisions Election Bag Campaign Business Objective: To increase product relevance among collegiate audiences, as well as celebrate the 2008 presidential election, Doritos wanted to execute a marketing program on the day of and the day prior to election day. Sampling over 2 days in 1-2 locations on campus for Doritos brand during election period Target: College students Timing: Managers-144 cases of the Doritos Collisions (Pizza Cravers and Ranch) product were delivered to each account manger via UPS between 10/28-10/31. Complications: Some Sodexo Managers Received Double Shipments Of Regular and Actual Campaign product. ! Election Bag SUCCESS NAM surpassed Client expectations by delivering over 6000 units perCampaign campus per day versus the 3000 units planned for. The campaign was a smashing success in that NAM was in constant coordination and communication (phone – email – conference calls) via: 4 PepsiCo Management – 21 Sodexo On Campus Agents – 21 Sampling Managers and 63 Staffers. NAM Youth Marketing – Voice 888-631-9222 / Fax 603-452-5069 www.CollegiatePromotions.com
  • 30. NAM OOHNAM Youth Marketing – Voice 888-631-9222 / Fax 603-452-5069 www.CollegiatePromotions.com
  • 31. ReferencesNAM Youth Marketing – Voice 888-631-9222 / Fax 603-452-5069 www.CollegiatePromotions.com
  • 32. Investment- Component CostEvent Marketing $0Posters $0Table Tents $0Doorhangers $0Media Board Posters $0Facebook/Twitter $0Email Marketing $0SMS Marketing $0Online Youth Site Networks $0Newspapers $0Departmental Mailings $0Peer2Peer $0TOTALS: NAM Youth Marketing – Voice 888-631-9222 / Fax 603-452-5069 www.CollegiatePromotions.com
  • 33. ReferencesDisclaimer: All corporate logos, marks, names, identities, and/or likenesses utilized within these materials are for display purposes only. There exists no association between any3rdparty and NAM unless explicitly stated as past vendor or client.. Any potential association, agency, relationship, or copyright infringement created or perceived is neitherintended or implied and hereby expressly disclaimed.In as much as due diligence, NAM is the undisputed leader in this field with over15 years experience. Buyer beware of pretender financially strappedcompetitors who have little to no substance and little to no actual networks orindustry experience. Low price schemes are not consistent with industrystandards, which translates into campaigns that are poorly done at best withlittle to no transparency. Picking the right company that you will be associatingyour company name with is imperative for successful implementation andultimately ROI. We would be happy to illustrate the pros and cons to any offeryou entertain via our price match and beat guarantee within reason and explainthe realities of such with clear and upfront discussion. NAM Youth Marketing – Voice 888-631-9222 / Fax 603-452-5069 www.CollegiatePromotions.com
  • 34. Contact 888-631-9222 Fax: 603-452-5069marcsorel@collegemarketplace.comNAM Youth Marketing – Voice 888-631-9222 / Fax 603-452-5069 www.CollegiatePromotions.com

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