121 W. Chapel Royal Drive ♦ Verona, Wisconsin 53593
608-217-9285 ♦
Results-focused and s...
NANCY J. BAIO ♦ Page 2 ♦
NANCY J. BAIO ♦ Page 3 ♦
HPG E-Commerce, Madison, Wisconsin ♦ 2001 to 2002
Privately owned company spe...
Bachelor of Arts Speech Communications – University of Wisconsin Whitewater
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Nancy Baio Resume 2015

Published on: Mar 3, 2016

Transcripts - Nancy Baio Resume 2015

  • 1. NANCY J. BAIO 121 W. Chapel Royal Drive ♦ Verona, Wisconsin 53593 608-217-9285 ♦ Results-focused and strategic consultative sales professional with more than 20 years of experience in industry-leading medical device, pharmaceuticals and financial consulting: Strengths include creating and implementing highly effective business growth plans, cultivating client relationships, and building territories from the ground up. Solid track record of sales goal achievement. Enthusiastic and tenacious leader who thrives on intellectually-stimulating environments and has a passion for innovation and technology. Areas of excellence: Capital Sales ♦ Territory & Account Growth/Management ♦ Marketing/Mailing Campaigns Client Relationships ♦ Strong Business Acumen ♦ Competitive Analysis/ Strategy ♦ ROI Analysis Multi State Territory Management ♦ Client Presentations ♦ Training/Development ♦ GPO Contracts ♦ Cold Calling ♦ Business Development PROFESSIONAL HISTORY SURGICAL SPECIALTIES, MADISON, WI ♦ 2010 to Present Privately owned company which manufactures and distributes a comprehensive portfolio of ophthalmic blades and surgical sutures, including innovative products such as Quill Knotless Tissue Closure Device. The company is devoted to the needs of the specialty surgery market having partnerships within Dental, Ophthalmic, Plastic Surgery, Dermatology, Orthopedics, Urology, Microsurgery, Gynecology, Vascular, ENT and Trauma specialties. Surgical Sales Representative Sell full product line of traditional, barbed and microsurgical sutures, bone ax and ophthalmic products to both acute and non-acute surgical departments in a six state territory. Territory includes: North Chicago, Wisconsin, Minnesota, Iowa, North and South Dakota. Targeted specialties are Orthopedics, Plastic Surgery, Urology & Gynecology to include robotic procedures, Dermatology, Vascular, ENT, Trauma, Dental, Dermatology and Ophthalmology. Manage over 75 Distributor representatives throughout six state territory to open up distribution channels. Train new surgeons and staff on Quill barb suture and support newly trained surgeons during their first surgical cases. Work with Materials Management and Supply Chain on contracting and inventory control. Attend local and national industry conferences to promote product line. Conduct In-services and product training to Operating Room staff to ensure proper handling and infection control. ♦ Key Accounts showing 10-60% growth YTD 2014: Mayo, Northwestern, Aurora, Allina, Fairview. ♦ 140% of plan YTD on Ophthalmic product line 2014. ♦ Generated new business from distributor partnerships accounting for $26,249 of monthly Quota. ♦ Microsuture sales up 55% YTD 2014. ♦ Increase in bone wax sales by 131% YTD 2014. ♦ Maintained 1.3mm in sales volume 2013 after Ethicon entered into barb suture market. ♦ Ranked #1 in highest sales volume at 1.5mm in sales 2012. ♦ Ranked 14 of all surgical sales representatives in 2011. ♦ Won “Team Captain” Award 2011 – Nominated by 9 Regional Managers throughout Country. ♦ Increased market share from 30-200% in Majority of Accounts 2011. Continued trend in 2012 yet within a 6 state territory. ♦ Maintained position after a 50% reduction in sales force in 2011.Consistently grown territory sales by at least 35% each month during the first year 2010.
  • 2. NANCY J. BAIO ♦ Page 2 ♦ KING, INC – DIVISON OF PFIZER PHARMACEUTICALS, Madison, WI ♦ 2005 to 2009 Manufacturer of THROMBIN-JMI a topical bovine thrombin indicated to aid hemostasis and minor bleeding from capillaries and when accessible and control of bleeding by standard surgical techniques (such as suture, ligature or cautery) is ineffective or impractical. Solutions of THROMBIN-JMI may be used in conjunction with an Absorbable Gelatin Sponge, USP for hemostasis. Call points include: Electrophysiologists, Orthopedics, Plastics, OB/GYN, General, Neurology and Vascular surgeons. Hospital Sales Representative Marketed THROMBIN-JMI product line to Cath Labs, Wound Care Clinics and various surgical specialties within the hospital setting such as: General, Orthopedics, Plastics, Neurology, Vascular and OB/GYN in Western Wisconsin, North Illinois and Iowa markets. Developed a strong presence in the Wound Care Nursing Association by sponsoring events both local and national WOCN events. Additional responsibilities included: In-serviced products with surgeons and staff, coordinating lunch meetings, trade shows, and dinner presentations. Created mail campaigns to target new surgeons and open new accounts within territory. Attend patient surgeries for first-time users of the product. ♦ Consistent territory growth and achieved sales quota over 100% each year 2005-2009. ♦ Prevented 2 major competitors from Ethicon (Evithrom) and Zymogenetics (Recothrom) from penetrating territory in 2008 and 2009. ♦ Opened several Major accounts: University of Wisconsin, Meriter, St. Marys, Aspirus Hospital, St. Joseph’s Marshfield, Swedish American and Rockford Memorial, and Mercy Janesville. ♦ Market Growth: 937K 2005 – 2006, 743K 2006-2007 BRISTOL MYERS PHARMACEUTICALS, Madison, Wisconsin ♦ 2002 to 2005 A global BioPharma company firmly focused on its mission to discover, develop and deliver innovate medicines that help patients prevail over serious diseases. Products marketed include: Glucophage (metformin hydrochloride), Glucovance (glyburide and metformin hydrochloride), Tequin (Gatifloxicin), Plavix (clopidogrel bisulfate) and Pravachol (pravastatin sodium). Physician call points were Primary Care, Cardiologists, Internal Medicine and Pediatric physicians throughout Western Wisconsin. Territory Sales Manager Utilized Customer Value Selling technique and applied these selling process steps effectively through organizing and communicating information on all BMS products. Developed rapport and built customer confidence on marketed products throughout territory base of MD’s, office staff and others in the customer influence network. Increased product disease state knowledge through company trainings, industry news resources and competitor’s package inserts. Maintained market industry knowledge by understanding the health care industry dynamic trends, regulations and Managed Health Care environment. Business planning and strategic implementation through development of territory, district and regional management plans that identify and prioritize activities to accomplish short and long term business goals. ♦ RED HOT REP Contest Winner ♦ 107% of Sales Quota 2003 ♦ Quantum Leaper Award – increasing % of Target from 51.93% to 107.7% ♦ “Go-Getter” Award
  • 3. NANCY J. BAIO ♦ Page 3 ♦ HPG E-Commerce, Madison, Wisconsin ♦ 2001 to 2002 Privately owned company specializing in E-Commerce and Content Publishing applications. Director of Business Development Research potential clients and pursue new business relationships. Obtain client requirements and prepare business development strategies tailored to the targeted customer. Developed presentation materials and regularly present at client meetings, industry exhibits, tradeshows and conferences. Worked in tandem with IT Managers to plan and coordinate business generation activities such as responding to client requests for proposals. Maintained existing business relationships through continuous client follow up and responded to client inquires and resolved problems on their behalf. Targeted markets included the following: Financial, Pharmaceutical, Education and Technology industries. ♦ Expanded the market by 400% in 2000. ♦ Created a sales department that previously did not exist. ♦ Developed sales literature, Power Point presentations and WEBEX company slides. ♦ Assisted in the development of an interactive sales tool for customer simulation. ♦ Directly reported to the CEO of the company. Merrill Lynch/Charles Schwab Phoenix, AZ 1998-2001 Two of the world’s largest financial institutions, serving individual consumers, small and middle market businesses and large corporations with a full range of banking, investing, asset management and other financial and risk-management products and services. Financial Consultant Work with existing and new clients to deepen relationships. Responsibilities include but not limited to promoting business development through client referrals, marketing events and proactive calls to prospects. Provide on-going advice to clients through face to face meetings. Services offered in the Wealth Management portfolio included retirement and estate planning, tax strategies, mutual fund and managed money investments, mortgages, employee benefits for businesses (401k), banking and lending service. ♦ Ranked in the Top 5 out of 500 Consultants nationally in the Professional Development Program. (Merrill Lynch) ♦ Consistently generated 1 million in assets per month in new business. ♦ Awarded position of New Business Manager on the largest producing team in Phoenix. ♦ Cancun award trip for Highest Annuity sales in one quarter. ♦ Series 7, 65, and 66 certifications. Pfizer, Searle Pharmaceuticals (1993 to 1998) Healthcare companies that discover, develops and manufactures medicines. Specialty Sales Representative Regularly call on health care professional and support the promotional effort behind the products. Maintained a current and competent level of knowledge on the product line and was a reliable source of information to providers. Created and executed an effective call plan, utilized reporting tools provided to achieve territorial goals. Communicate and collaborate with the District Manager on goals. Built relationships with assigned customers. Utilize the customer focused selling skills in presentations and kept post call notes to assist with pre-call planning.
  • 4. EDUCATION Bachelor of Arts Speech Communications – University of Wisconsin Whitewater

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