Natasha Shadman
My contact details
natasha.shadman@gmail.com
079303 58 518
Available
Immediately
--
My belief
Life is for ...
Ads I love
Dove: tinyurl.com/ahfd8we
Honda: tinyurl.com/q6k8exv
Playstation: tinyurl.com/nowvdly
Lurpak: tinyurl.com/ps5g7...
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NatashaShadman_2016

Published on: Mar 3, 2016
Source: www.slideshare.net


Transcripts - NatashaShadman_2016

  • 1. Natasha Shadman My contact details natasha.shadman@gmail.com 079303 58 518 Available Immediately -- My belief Life is for living My purpose Inspiring people to dream, learn and do more My proposition Seize the day -- I love Lists Plans Food Stories Gumtree New York TED talks & Marmite and crisp sandwiches -- I’m good at Listening Presenting Contributing Creating Trying Writing Sharing Managing Inspiring I’m a Strategic Planner Some day I want to teach and inspire about the power of great brands About me Intuitive, curious and inspirational strategic planner and ideas person, with over 6 years experience in marketing and 26 in living. I hold a great passion for discovering insights and offering ideas that lead to creative and effective brands and advertising. I love to learn, think, brainstorm and write. I live to be inspired and hope my actions will someday inspire others to dream, learn and do more. Some things I’m proud of • Achieving a distinction in AdSchool’s strategic planning course • Teaching myself how to use Mintel, Emerald Insight and IBISWorld • Working and living in Australia for 4 years • Launching eattothebeat.com.au; a fun food blog • Graduating University with a 2:1 degree in BA (Hons) Marketing • Winning the UPSU Dedication to Volunteering award • Teaching myself how to code CSS/HTML and use Adobe PS Work experience Rare 2014 – 2015 (1.5 years) Strategic Planner • Working alongside Head of Planning, ex-McCann London board member Richard Beards • Writing creative briefs for brand definition and advertising projects, facilitating workshops, presenting, pitching and contributing ideas • Clients including Hollard (JV with McCann), HIF, Fresh Potatoes, Ronald McDonald House, Bedshed and Elizabeth Quay • Building brands using the McCann lighthouse challenger model • Conducting proactive and project based desktop research to deliver insights, intelligence, ideas and new business opportunities to clients • Building the strategic arm into a financially profitable department Reference Richard Beards (Head of Planning) richard@hellorare.com +61 411 215 990 “Tash has a brilliant strategic mind, way beyond her years and experience. She is one of the most insightful planners I have ever worked with and I know Tash will go onto achieve great things”
  • 2. Ads I love Dove: tinyurl.com/ahfd8we Honda: tinyurl.com/q6k8exv Playstation: tinyurl.com/nowvdly Lurpak: tinyurl.com/ps5g7pv -- Books I love Truth, Lies and Advertising Made to Stick Harry Potter Bridget Jones’ Diary Books I want to read Ogilvy on Advertising Failing our brightest kids Truth Well Told The Art of War -- Continued Market Strategy 2014 – 2015 (1.5 years freelance) Researcher and Strategist • Conducting desktop research to find out “all there is to know” about a variety of food related industries and collating them into client-ready presentations • Topics for research and analysis include International pork, chicken, fish/seafood and vegetable consumption trends (macro and micro) Reference Paul Graham (Managing Director) paul@marketstrategy.com.au +61 414 382 738 “Tash mixes intelligence and thoughtful analysis with a self starting, inquisitive work ethic. She will be an asset to anyone who employs her” 303 Lowe 2014 – 2014 (1 month freelance) Business Development Manager • Covering a full-time business development manager’s holiday • Managing the production of client collateral, including an annual report for Perth Racing, an annual magazine for Edith Cowen University and multiple home brochures for Homebuyers Centre • Managing the production and submission of digital and press advertising for TAB, Edith Cowen University, Perth Racing and Homebuyers Centre Reference Todd Baker (Business Director) todd.baker@303lowe.com.au +61 8 9388 2303 “At the top of my list” Other relevant work experience • eattothebeat.com.au Founder, cook and writer 2015 – present • The Space Station Freelance Strategist 2015 – present • Concept Marketing Marketing Strategist 2013 – 2014 • That’s Easy Business Growth Project Manager 2012 – 2013 • Moo Gourmet Burgers Asst. Manager and Designer 2011 – 2012 • Newstar Design Marketing Assistant 2011 – 2011 p/t • Revolution Vodka Bars Barmaid and Events 2007 – 2011 p/t • Cheeky Rascals Website Designer 2009 – 2010

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