Naveen Advertisements Pvt Ltd
616, Laxmi Plaza, Laxmi Industrial Estate
Off New Link Road
Andheri (W)
Mumbai – 400 053, IN...
Introduction
Naveen Ads is..
The preferred partner by major TV channels & clients as the #1
agency in Direct Response (tel...
Core Business
•  TV Media buying & planning for long-form & commercial clients
•  Developing creatives that helps effectiv...
Business Units
4
www.NaveenAds.com Company confidential. Not to be shared without written permission
Media Acquisition & M...
TV Media: Our Clients
India Clients: TeleMart, WWS, TV24, Fortune, Isha
International Clients: TeleSky, PunditJunction, On...
TV Clients Success Case-studies
TeleMart Shopping Network
•  Media Planning: Herbal, Spiritual, Utility products (multi-ye...
Blockbuster Creatives
•  WWS: D-Care, RoopAmrit (sold over 6,00,000 units)
•  TeleSky: multiTrim, VedicMath (UK locations)...
How we can Help you: DR-TV
8
www.NaveenAds.com Company confidential. Not to be shared without written permission
Consultat...
9
www.NaveenAds.com Company confidential. Not to be shared without written permission
NoeticMinds is..
Business & Technolo...
10
www.NaveenAds.com Company confidential. Not to be shared without written permission
We are the Pioneers..
Our history g...
Team: Naveen Ads
Shirish Pattanshetty, Managing Director (shirish@naveenads.com)
•  18 years of Entrepreneurial expertise ...
Get in touch
We strongly believe & practice building Long-term relations and
Ethical business practices.
Our ability to he...
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NAPL - How can we help

Published on: Mar 3, 2016
Source: www.slideshare.net


Transcripts - NAPL - How can we help

  • 1. Naveen Advertisements Pvt Ltd 616, Laxmi Plaza, Laxmi Industrial Estate Off New Link Road Andheri (W) Mumbai – 400 053, INDIA contact@naveenads.com +91-22-421-70-300   For information on our services & SUCCESS stories, please visit: www.NaveenAds.com DRTV Media Planning & Fabulous Creatives Generate results, Build brands!
  • 2. Introduction Naveen Ads is.. The preferred partner by major TV channels & clients as the #1 agency in Direct Response (teleshopping) media buying & planning! We are recognized for: !  Long-term relationship focus !  Ethical business practices Facts: !  Promoters: Shirish Pattanshetty, Naveen Udoshi !  Conceived by Shirish, who has grown the proprietary firm “Naveen Ads” multi- folds in the last 16 yrs, and expanded into a Pvt Ltd company in 2011 !  Locations: Mumbai, Pune, Belgaum. www.NaveenAds.com Company confidential. Not to be shared without written permission 2
  • 3. Core Business •  TV Media buying & planning for long-form & commercial clients •  Developing creatives that helps effectively educate and market products/services Preferred Partners for: International Channels: 3 www.NaveenAds.com Company confidential. Not to be shared without written permission *Registered Agency enter10 Music
  • 4. Business Units 4 www.NaveenAds.com Company confidential. Not to be shared without written permission Media Acquisition & Movie Production House Digital Media & Marketing Division
  • 5. TV Media: Our Clients India Clients: TeleMart, WWS, TV24, Fortune, Isha International Clients: TeleSky, PunditJunction, Only786 5 www.NaveenAds.com Company confidential. Not to be shared without written permission
  • 6. TV Clients Success Case-studies TeleMart Shopping Network •  Media Planning: Herbal, Spiritual, Utility products (multi-year, India + International media) Success Points •  National & Regional media planning: Client has seen 4 – 5x returns in a short time span (4 – 5 months ramp up) •  Product Longevity: Multi-channel line-ups with short & long-form media has shown product revival for additional 4 – 6 months. 6 www.NaveenAds.com Company confidential. Not to be shared without written permission
  • 7. Blockbuster Creatives •  WWS: D-Care, RoopAmrit (sold over 6,00,000 units) •  TeleSky: multiTrim, VedicMath (UK locations) •  Only786: Musli Power (Arabic, English, Hindi) 15 minutes (Arabic): http://youtu.be/b8BchwUw5WE •  Others: Watch creatives reel Case study (WWS RoopAmrit Campaign) Our feedback based on research !  Strongly recommended to produce a regional version of the long-form !  Created commercial by including regional personalities & voices !  Pitched on various regional GECs at various time bands. Results !  Achieved 45% more orders & revenue as compared to the original commercial !  All other competitors followed the same trend in a matter of months 7 www.NaveenAds.com Company confidential. Not to be shared without written permission TV Clients Success Case-studies
  • 8. How we can Help you: DR-TV 8 www.NaveenAds.com Company confidential. Not to be shared without written permission Consultation on.. Effective media Media buying for Domestic & International markets Creatives (in-house + coordinated): !  Consultation: Celebrity contracting, Production House identification, Cost assessment, media review & feedback !  In-house: Editing as per legal regulations, VO edits etc Our Core Strengths: !  Skillful negotiations: All deals transparent !  Strategic thinking: We engage only when we are comfortable executing "  Ethical practices: Long term relationship focus
  • 9. 9 www.NaveenAds.com Company confidential. Not to be shared without written permission NoeticMinds is.. Business & Technology consulting Caters to SMBs worldwide Focus areas: IT, ITES, eCommerce, Digital content & Marketing Services (turn-key OR consulting basis): !  Digital Presence Management: Web strategy, Affiliate, SEO, SM Campaigns !  eCommerce Management: End-to-end setup, Order lifecycle implementation !  International setup: Cost-optimized ops, eComm, Define & implement marketing strategy Digital Media Business Unit
  • 10. 10 www.NaveenAds.com Company confidential. Not to be shared without written permission We are the Pioneers.. Our history goes back to rolling Ads on local cable TV in 1996.. and today We‘re the largest direct response television (DRTV) media agency in the country. #  Media buying in both International and National levels #  Client focused and not wallet focused #  Can best relate to our clients – own entrepreneurial experience #  Cost conscious without sacrificing client’s expectations Our Differentiator
  • 11. Team: Naveen Ads Shirish Pattanshetty, Managing Director (shirish@naveenads.com) •  18 years of Entrepreneurial expertise in DR-TV segment •  Industry-recognized expert in media & infotainment (India & Overseas). Naveen Udoshi, Managing Partner (nu@naveenads.com) •  Expert in DR-TV and eCommerce •  17 yrs of Technology & International marketing experience Anis Peerzade, Media Director (anis@naveenads.com) !  16 years experience in advertising and Media sales. Expert in NewBiz Dev, Networking, Relationship building. Executives: 15+ team of experienced veterans in media-planning, TV channel operations, market analysis and creatives. 11 www.NaveenAds.com Company confidential. Not to be shared without written permission
  • 12. Get in touch We strongly believe & practice building Long-term relations and Ethical business practices. Our ability to help entrepreneurs & businesses with our skillful negotiation and strategic thinking makes us the #1 choice! Get in touch with us for business and investment opportunities: contact@naveenads.com 12 www.NaveenAds.com Company confidential. Not to be shared without written permission

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