Planned Giving at MSK:
A multichannel approach to identify,
steward and cultivate planned giving
donors and prospects
Stac...
Agenda
Overview
of
Session
About
Planned
Giving & PG
at your
organization
Planned
Giving Donor
Profile
• From
prospect to
...
Overview of Session
– Sharing techniques used at MSK in Planned Giving to hopefully
generate ideas that can be applied to ...
of 3

NACCDO Planned Giving at MSK Angarola

Published on: Mar 3, 2016
Published in: Presentations & Public Speaking      
Source: www.slideshare.net


Transcripts - NACCDO Planned Giving at MSK Angarola

  • 1. Planned Giving at MSK: A multichannel approach to identify, steward and cultivate planned giving donors and prospects Stacy Angarola Office of Planned Giving Memorial Sloan KetteringCancer Center
  • 2. Agenda Overview of Session About Planned Giving & PG at your organization Planned Giving Donor Profile • From prospect to gift realization Who are the best PG Prospects? • Database Management /Analytics Marketing & Stewardship • PG message across many channels including a look at the MSK planned giving video
  • 3. Overview of Session – Sharing techniques used at MSK in Planned Giving to hopefully generate ideas that can be applied to your organization – Focus on…… • Identifying new planned gift expectancies • Stewardshipof these donors so they keep the organization in their plans, and even expand or increase these gifts • Educating and generating leads and prospects – Please interrupt and ask questions along the way!

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