PRESENTED BY:
PONNY ROSE
REDBUS
India's biggest online bus
ticketing company
Who They Are!!!
They are India’s largest bus ticketing company with the
highest bus operator partners,
largest distributio...
About Redbus.in
Founded in :August 2006
Headquarters :Bangalore,India
Industry :Electronic commerce
India’s first bus tick...
Redbus ticket
redBus mobile app view
Company Snapshot
– Aggressive growth
• 50 lakh
• 5 Cr.
• 25 Cr.
• 55 Cr.
• 116 Cr.
• ~300 Cr.
– ~7 year old. HQ in Bangalo...
Bus Colours.....
• The bus colours are: …
• Red – main colour for Red Bus
• Yellow - Shuttle
• Orange - MetroStar
• Green ...
Competition
Makemytrip.com
Travelyaari.com
Travelvala.com
Abhibus
Via.com
Ticketcounters.com
Awards:
• Ranked No.1 amongst India’s fastest growing companies;
~4,823% growth rate
• Amongst the Forbes™ list of top 5 s...
Logos of Redbus
About the Case..
• The company been able to read customer
expectations correctly ?
Redbus customer service advantges are:
...
Redbus been able to provide a
service different from the state run
road transport booking offices
Yes, because its so frui...
redBus.in and CASE STUDY
redBus.in and CASE STUDY
redBus.in and CASE STUDY
redBus.in and CASE STUDY
redBus.in and CASE STUDY
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redBus.in and CASE STUDY

Published on: Mar 4, 2016
Published in: Marketing      
Source: www.slideshare.net


Transcripts - redBus.in and CASE STUDY

  • 1. PRESENTED BY: PONNY ROSE
  • 2. REDBUS India's biggest online bus ticketing company
  • 3. Who They Are!!! They are India’s largest bus ticketing company with the highest bus operator partners, largest distribution network & highest sales! They enable customers to book bus tickets online, offline & through partners
  • 4. About Redbus.in Founded in :August 2006 Headquarters :Bangalore,India Industry :Electronic commerce India’s first bus tickets booking site Has the largest network of bus operators in their list(350+and growing) Being mentored by the TiE- EAP (Enterpreneurship Acceleration program) Sells two cloud based software, called BOSS and seat seller to bus operators and travel agents
  • 5. Redbus ticket
  • 6. redBus mobile app view
  • 7. Company Snapshot – Aggressive growth • 50 lakh • 5 Cr. • 25 Cr. • 55 Cr. • 116 Cr. • ~300 Cr. – ~7 year old. HQ in Bangalore – 26 Regional Offices. ~580 Employees – 800+ bus operators on our network/system – 19,000+ bus services every day, across 20states. 3 Govt. RTCs – 30,000 point of sale outlets- 10,000 direct. ~200 partners – Amongst the top portals in terms of no# of customers served/day in India
  • 8. Bus Colours..... • The bus colours are: … • Red – main colour for Red Bus • Yellow - Shuttle • Orange - MetroStar • Green - Orbiter
  • 9. Competition Makemytrip.com Travelyaari.com Travelvala.com Abhibus Via.com Ticketcounters.com
  • 10. Awards: • Ranked No.1 amongst India’s fastest growing companies; ~4,823% growth rate • Amongst the Forbes™ list of top 5 startups to watch out for in 2010 • Amongst the Business world top 3 most promising entrepreneurs in India • Startup of the year award by IAMAI in 2010
  • 11. Logos of Redbus
  • 12. About the Case.. • The company been able to read customer expectations correctly ? Redbus customer service advantges are: • Home delivery service of bus tickets in major cities • Book online using credit,debit cards and net banking • Book bus tickets online, over the or over the mobile • Book bus tickets online with over 500 bus travel operators • Book bus tickets online for over 5000+ routes across India • Return bus tickets reservation
  • 13. Redbus been able to provide a service different from the state run road transport booking offices Yes, because its so fruitful. You can choose your seat You can book your bus tickets online, by phone, or in person You can get your tickets home delivered and pay by cash on delivery You can choose from over 350 bus operators You can choose from buses based on boarding points, timing and bus type cash on delivery

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