LinkedIn for Business
What Is LinkedIn? Lead Generation LinkedIn Groups LinkedIn Company Pages + live demo Next Steps 1 2 3 4 5
What Is LinkedIn? 1
3 2 3 4 1 Launched in 2003 120m+ professionals worldwide Professional network Grows at a rate faster than 2 members/second
1 1 LinkedIn connects: Customers Businesses Employers College Students & Grads Job Seekers Prospects
Personal Pages Company Pages Groups Q&A Discussions 5 4 3 2 1
37% of LinkedIn users are female 63% of LinkedIn users are male *Pew Research Center
36% of Twitter users are male 64% of Twitter users are female *Pew Research Center 37% female 63% male
LinkedIn by Age *Ignite Social Media
*Pew Research Center Fully 75% of LinkedIn users have at least a bachelor’s degree or graduate school. The comparable figu...
Lead Generation 2
Customer Acquisition by Channel
Customer Acquisition by Channel B2B vs. B2C
14% Visit-to-Lead Percentage
LinkedIn Groups 3
Anybody can join a LinkedIn group!
*Lab42 81% of LinkedIn users belong to a LinkedIn group.
Share & Receive
Discuss
LinkedIn Company Pages 4
Does your company have a LinkedIn company page? Over 2 million others do .
1 Announce News
2 1 Announce News Boost Status
3 2 3 1 Announce News Boost Status Count activity
Overview
Products
Content & News
Live Demo
Next Steps 5
1 2 1 3 2 4 Create a company page. Have your employees link from their LinkedIn profiles. Share the page with your social ...
Thank you!
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NAIOP LinkedIn For Business Slides

Hubspot Presentation for NAIOP LinkedIn for Business program, August 24, 2011
Published on: Mar 3, 2016
Published in: Technology      Business      
Source: www.slideshare.net


Transcripts - NAIOP LinkedIn For Business Slides

  • 1. LinkedIn for Business
  • 2. What Is LinkedIn? Lead Generation LinkedIn Groups LinkedIn Company Pages + live demo Next Steps 1 2 3 4 5
  • 3. What Is LinkedIn? 1
  • 4. 3 2 3 4 1 Launched in 2003 120m+ professionals worldwide Professional network Grows at a rate faster than 2 members/second
  • 5. 1 1 LinkedIn connects: Customers Businesses Employers College Students & Grads Job Seekers Prospects
  • 6. Personal Pages Company Pages Groups Q&A Discussions 5 4 3 2 1
  • 7. 37% of LinkedIn users are female 63% of LinkedIn users are male *Pew Research Center
  • 8. 36% of Twitter users are male 64% of Twitter users are female *Pew Research Center 37% female 63% male
  • 9. LinkedIn by Age *Ignite Social Media
  • 10. *Pew Research Center Fully 75% of LinkedIn users have at least a bachelor’s degree or graduate school. The comparable figure for Twitter is 39%.
  • 11. Lead Generation 2
  • 12. Customer Acquisition by Channel
  • 13. Customer Acquisition by Channel B2B vs. B2C
  • 14. 14% Visit-to-Lead Percentage
  • 15. LinkedIn Groups 3
  • 16. Anybody can join a LinkedIn group!
  • 17. *Lab42 81% of LinkedIn users belong to a LinkedIn group.
  • 18. Share & Receive
  • 19. Discuss
  • 20. LinkedIn Company Pages 4
  • 21. Does your company have a LinkedIn company page? Over 2 million others do .
  • 22. 1 Announce News
  • 23. 2 1 Announce News Boost Status
  • 24. 3 2 3 1 Announce News Boost Status Count activity
  • 25. Overview
  • 26. Products
  • 27. Content & News
  • 28. Live Demo
  • 29. Next Steps 5
  • 30. 1 2 1 3 2 4 Create a company page. Have your employees link from their LinkedIn profiles. Share the page with your social networks. Network!
  • 31. Thank you!

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