Nando’s<br />marketing case study of awesome<br />
Where it all began…<br />http://www.facebook.com/video/video.php?v=101830496497780<br />
Political angle…<br />http://www.youtube.com/watch?v=L8Aq042KPSg<br />http://www.youtube.com/watch?v=ONTqdp5scmg&feature=r...
Sex sells…<br />http://www.youtube.com/watch?v=ly0r59GyUjo<br />http://multimedia.timeslive.co.za/channels/entertainment-c...
Pissing people off...<br />http://www.youtube.com/watch?v=4UWiB1HEk28<br />
Pissing people off...<br />http://www.youtube.com/user/NandosAustralia#p/u/22/jnGiVLdFsFA<br />http://www.youtube.com/watc...
http://www.boycottnandos.com/history_of_filth.aspx<br />
Taking the piss<br />
Taking the piss ...MTN<br />http://www.bizcommunity.com/Article/196/12/20682.html<br />
Taking the piss ...CELL C<br />
Taking the piss...CELL C<br />http://www.youtube.com/watch?v=jkRnZWc5xsE&feature=player_embedded<br />http://www.youtube.c...
Taking the piss ...CELL C<br />
The great print ads<br />
DA suspends MP Dianne Barnard for swearing in Parliament…<br />“FUCK YOU”<br />http://bit.ly/hwGQeV<br />
"We will now approach the relevant authorities to report these hackers and call for the closure of Twitter if its administ...
“Paris Hilton escaped punishment earlier today when a South African court dropped <br />marijuana-smoking charges against ...
http://www.facebook.com/video/video.php?v=103305479683615<br />
Even celebrities love em!<br />
The other stuff…<br />
Gay pride parade…<br />
Vernon Koekemoer…<br />http://www.youtube.com/watch?v=g5BdBb96qyg<br />
Supporting Ramadan…<br />http://www.youtube.com/watch?v=JX1jh7QdrpY&feature=related<br />
SA vs. England rugby...<br />
Fashion & design...<br />
Even celebrities love em!<br />http://www.nowmagazine.co.uk/celebrity-news/tv-news/502902/x-factor-favourite-cher-lloyd--i...
Something for the ladies…<br />http://www.ianolsson.com/blog/2009/03/28/nandos-glasshouse-street-london/<br />
Shot!<br />
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Nando's marketing case study of awesome

Some really great examples of print, TVC, viral and guerrilla marketing in there! From stripper mom's to topless women in the streets of South Africa...this is just a quick and fun prezo that shows you some of the awesome work Nando's has done in the past!
Published on: Mar 3, 2016
Published in: Business      Entertainment & Humor      
Source: www.slideshare.net


Transcripts - Nando's marketing case study of awesome

  • 1. Nando’s<br />marketing case study of awesome<br />
  • 2. Where it all began…<br />http://www.facebook.com/video/video.php?v=101830496497780<br />
  • 3. Political angle…<br />http://www.youtube.com/watch?v=L8Aq042KPSg<br />http://www.youtube.com/watch?v=ONTqdp5scmg&feature=related<br />
  • 4. Sex sells…<br />http://www.youtube.com/watch?v=ly0r59GyUjo<br />http://multimedia.timeslive.co.za/channels/entertainment-channels/2010/05/nandos-latest-hilarious-and-bare-breasted-tv-advert/<br />
  • 5. Pissing people off...<br />http://www.youtube.com/watch?v=4UWiB1HEk28<br />
  • 6. Pissing people off...<br />http://www.youtube.com/user/NandosAustralia#p/u/22/jnGiVLdFsFA<br />http://www.youtube.com/watch?v=X_dlqRp46bA<br />
  • 7. http://www.boycottnandos.com/history_of_filth.aspx<br />
  • 8. Taking the piss<br />
  • 9. Taking the piss ...MTN<br />http://www.bizcommunity.com/Article/196/12/20682.html<br />
  • 10. Taking the piss ...CELL C<br />
  • 11. Taking the piss...CELL C<br />http://www.youtube.com/watch?v=jkRnZWc5xsE&feature=player_embedded<br />http://www.youtube.com/watch?v=QRHoeU9uBjg<br />
  • 12. Taking the piss ...CELL C<br />
  • 13.
  • 14. The great print ads<br />
  • 15. DA suspends MP Dianne Barnard for swearing in Parliament…<br />“FUCK YOU”<br />http://bit.ly/hwGQeV<br />
  • 16. "We will now approach the relevant authorities to report these hackers and call for the closure of Twitter if its administrators are not able to administer reports for violation of basic human rights and integrity,“<br />http://bit.ly/dP4BN5<br />
  • 17. “Paris Hilton escaped punishment earlier today when a South African court dropped <br />marijuana-smoking charges against her” http://bit.ly/hJWNrL<br />
  • 18. http://www.facebook.com/video/video.php?v=103305479683615<br />
  • 19. Even celebrities love em!<br />
  • 20.
  • 21. The other stuff…<br />
  • 22. Gay pride parade…<br />
  • 23. Vernon Koekemoer…<br />http://www.youtube.com/watch?v=g5BdBb96qyg<br />
  • 24. Supporting Ramadan…<br />http://www.youtube.com/watch?v=JX1jh7QdrpY&feature=related<br />
  • 25. SA vs. England rugby...<br />
  • 26. Fashion & design...<br />
  • 27. Even celebrities love em!<br />http://www.nowmagazine.co.uk/celebrity-news/tv-news/502902/x-factor-favourite-cher-lloyd--i-love-nando-s-and-eat-all-the-time/1/<br />http://www.nowmagazine.co.uk/celebrity-news/443972/jay-sean--nando-s-chicken-is-on-my-rider/1/<br />http://www.nowmagazine.co.uk/celebrity-news/teen-now/449903/robert-pattinson-beefing-up-with-nando-s/1/<br />
  • 28. Something for the ladies…<br />http://www.ianolsson.com/blog/2009/03/28/nandos-glasshouse-street-london/<br />
  • 29. Shot!<br />

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