ADVERTISING FESTIVAL 2009ADVERTISING FESTIVAL 2009
The Only Gold Winner
Narrada Communications
The Most Creative Agency
ADVERTISING FESTIVAL 2008ADVERTISING FESTIVAL 2008
Narrada Communications
We do work
[ Creative – Concept – Strategy ]
for Brand’s existence & extension
on digital world
and...
Better-B
Blackberry
Developer &
App.
Represent
MediaTrac
(Beyond
Marketing
& Agent
Based Model)
MNC Group
(RCTI, TPI,
GTV,...
What We Have Done
Digital
Extensions
xistence
Digital Existence
Automotive:
Astra Honda Motor
www.welovehonda.com
Organization
Yayasan Masyarakat Mandiri Film Indonesia
www.jiffest.org
Consumer GoodsConsumer Goods
PT Nestle Indonesia:
Milo
www.berpikirpunbutuhenergi.com
Unilever - Sunsilk
www.sunsilk.co.id
Unilever - Lux
www.playwithbeauty-id.com
Unilever - Dove
dove-sisterhood.com
Unilever - Bango
festivaljajananbango.com
Unilever - CIF
ibucemerlang.com
HSBC- AirAsia
myflyingcard.com
www.sony.co.idwww.sony.co.id
Sony Indonesia
PT Sony Electronic Indonesia:
MyBravia Concept
mybraviastory.sony.co.id
Digital Extensions
Social Media : Facebook & Twitter
[ Desktop & Mobile ]
Dove
Application
Honda
Application
LUX
Application
Festival Jajanan Bango
Application
Sunsilk
Application
Sony Indonesia
Application
Citoku
Application
Blackberry Apps,
Themes,
& Multi Platform
Mobile Site
Cloudy Movie
Application
Kaskus
Application
Blackberry Themes
Shell (on progress)
Blackberry
Themes
Honda Scoopy
(members only)
P
C
X
Another what we’ve done
VOSFX
PT CENTRAL SOLE AGENCY
RADIO AD
Bohlam Lampu Motor
INDOPARTS
Pinasthika Awards 2009
• Gold Radio Ad, Automotive Cate...
PT Tiga Raksa Satria
PRODUGENPRODUGEN
InstoreInstore AudioAudio
Pinasthika Award 2008
• Gold Winner – Supporting Media
• B...
Pinasthika Award 2008
• Finalist
PT General Sole Agency
INDOPARTSINDOPARTS
Motorcycle BearingMotorcycle Bearing
PT TIGA RAKSA SATRIA
CHOCOMAXCHOCOMAX
Pinasthika Award 2008
• Finalist
PT CITRA SARI MAKMUR
www.csm.com pre-landing page advertisement
Citra Pariwara Award 2008Citra Pariwara Award 2008
•• Fina...
Corporate AdCorporate Ad
Gold Winner atGold Winner at
JawaJawa Pos Award 2007Pos Award 2007
PERUM PEGADAIAN
CorporateCorpo...
• ARISTON water heater
• WASSER water pump
• KIRRIN households
• SEGARSARI OrBAMA drinks powder
• CHOCOMAX chocolate milk
...
Key Persons
Destiny is a very mysterious matter, we might say.
Young Rico was a die hard fan of Warkop DKI-- the most legendary local
...
one of the founders of Narrada, claimed that he was born in Rome on
7th of August 1970. “That’s where the name “Romanus” c...
$do || !$do ; try
try: command not found
Some of you might not understand it, but for Ilya,
who does most of his computer ...
His favorite quote was Dr. Zefram Cochrane’s
“don’t try to be a great man, just be a man…”
Sounds like he has a bit identi...
Behold, the most fashionable Narradians. --as we recall we rarely saw her in
the same dress. This mother of a beloved daug...
THANK YOU
Rico Jonah Ishak [Managing Director] +62 811 832 820
Romanus Sumaryo [Business Development Director] +62 812 911 9911
Ilya...
Narrada Communications
Narrada Communications
Narrada Communications
Narrada Communications
Narrada Communications
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Narrada Communications

Jalan Hang Tuah Raya no. 4Jakarta 12120IndonesiaP. +62217395848F. +62217395940e. anya@narrada.com
Published on: Mar 3, 2016
Published in: Business      Technology      
Source: www.slideshare.net


Transcripts - Narrada Communications

  • 1. ADVERTISING FESTIVAL 2009ADVERTISING FESTIVAL 2009 The Only Gold Winner Narrada Communications
  • 2. The Most Creative Agency ADVERTISING FESTIVAL 2008ADVERTISING FESTIVAL 2008
  • 3. Narrada Communications We do work [ Creative – Concept – Strategy ] for Brand’s existence & extension on digital world and more…
  • 4. Better-B Blackberry Developer & App. Represent MediaTrac (Beyond Marketing & Agent Based Model) MNC Group (RCTI, TPI, GTV, Sindo, Genie, Radio Trijaya) Our Alliance Mediate (Media Buying Syndication) Narrada Communications Research In Motion (RIM) Blackberry Principals
  • 5. What We Have Done
  • 6. Digital Extensions xistence
  • 7. Digital Existence
  • 8. Automotive: Astra Honda Motor www.welovehonda.com
  • 9. Organization Yayasan Masyarakat Mandiri Film Indonesia www.jiffest.org
  • 10. Consumer GoodsConsumer Goods
  • 11. PT Nestle Indonesia: Milo www.berpikirpunbutuhenergi.com
  • 12. Unilever - Sunsilk www.sunsilk.co.id
  • 13. Unilever - Lux www.playwithbeauty-id.com
  • 14. Unilever - Dove dove-sisterhood.com
  • 15. Unilever - Bango festivaljajananbango.com
  • 16. Unilever - CIF ibucemerlang.com
  • 17. HSBC- AirAsia myflyingcard.com
  • 18. www.sony.co.idwww.sony.co.id Sony Indonesia
  • 19. PT Sony Electronic Indonesia: MyBravia Concept mybraviastory.sony.co.id
  • 20. Digital Extensions Social Media : Facebook & Twitter [ Desktop & Mobile ]
  • 21. Dove Application
  • 22. Honda Application
  • 23. LUX Application
  • 24. Festival Jajanan Bango Application
  • 25. Sunsilk Application
  • 26. Sony Indonesia Application
  • 27. Citoku Application
  • 28. Blackberry Apps, Themes, & Multi Platform Mobile Site
  • 29. Cloudy Movie Application
  • 30. Kaskus Application
  • 31. Blackberry Themes Shell (on progress)
  • 32. Blackberry Themes Honda Scoopy (members only)
  • 33. P C X
  • 34. Another what we’ve done
  • 35. VOSFX PT CENTRAL SOLE AGENCY RADIO AD Bohlam Lampu Motor INDOPARTS Pinasthika Awards 2009 • Gold Radio Ad, Automotive Category • The Best Radio Ad • Suara Jangkrik di malam hening • FADE IN: suara motor mendekat • Suara motor semakin dekat • Suara ayam berkokok • FADE OUT: Suara motor menjauh • Suara jangkrik “BOHLAM MOTOR INDOPARTS, JALANI MALAM SETERANG SIANG”
  • 36. PT Tiga Raksa Satria PRODUGENPRODUGEN InstoreInstore AudioAudio Pinasthika Award 2008 • Gold Winner – Supporting Media • Best Unconventional Media
  • 37. Pinasthika Award 2008 • Finalist PT General Sole Agency INDOPARTSINDOPARTS Motorcycle BearingMotorcycle Bearing
  • 38. PT TIGA RAKSA SATRIA CHOCOMAXCHOCOMAX Pinasthika Award 2008 • Finalist
  • 39. PT CITRA SARI MAKMUR www.csm.com pre-landing page advertisement Citra Pariwara Award 2008Citra Pariwara Award 2008 •• Finalist Online Serial CampaignFinalist Online Serial Campaign
  • 40. Corporate AdCorporate Ad Gold Winner atGold Winner at JawaJawa Pos Award 2007Pos Award 2007 PERUM PEGADAIAN CorporateCorporate
  • 41. • ARISTON water heater • WASSER water pump • KIRRIN households • SEGARSARI OrBAMA drinks powder • CHOCOMAX chocolate milk • BAKRIE SUMATERA PLANTATION TV Commercials * Please check our TVC & Video portfolio on DVD
  • 42. Key Persons
  • 43. Destiny is a very mysterious matter, we might say. Young Rico was a die hard fan of Warkop DKI-- the most legendary local comedian of all time. Guess what? Now he is happily destined to spend the rest of his life with one of the group member’s daughter. But destiny isn’t much a mysterious matter when it comes to Rico’s career path. He foresees the destiny of his successful career in advertising. Graduated from the Graphic Design Department of Bandung Institute of Technology and started his advertising career as junior art director in Cabe Rawit, a year before he actually graduated. He handled several accounts such as GSM XL, Liputan 6 SCTV, Sampoerna, Vespa Corsa, Walt Disney Indonesia and many more. He continues walking his path of destiny when in 1997 he took off from Cabe Rawit and started his own company named Artisi -the seed of Narrada Communications- with his 3 fellows. From the very beginning of Narrada, Rico held the position as Managing Director. His main task is to keep the business running as planned by managing risk and opportunity, keeping an eye for a new business prospect and PR-ing Narrada both to the business world and universities and college student. He also encourages people around him to be better both in work and in personal. And he shows his encouragement daily trough the best way… act! Rico J. Ishak Managing Director
  • 44. one of the founders of Narrada, claimed that he was born in Rome on 7th of August 1970. “That’s where the name “Romanus” came from” he said. Well at least that’s what he said, whether the story is it true or not, only God knows. He may be a bit unserious about where he was born, but he can be serious in many topics. We kindly suggest you not to pick a serious conversation topic while you sit together in a table with him. With his wide knowledge in various topics it will take all day to chat with him. If you do have all day, well, adding a little knowledge into your brain won’t do any harm. With his passion to broaden his knowledge, he began his advertising career before he graduated from Mass Communication Department of University of Indonesia. He joined Cabe Rawit as copywriter and handled several accounts such as Walt Disney’s Representative, Perumahan Taman Dayu, Karya Cipta Indonesia, Dana Paint Splash and many others. It only took him a year or so in Cabe Rawit before he decided to join Rico started their company named Artisi, the seeds of Narrada. Holding the position as Business Development Director, he develops the agency business and maintaining existing business by always examining the market growth and new prospective business. Iyo has a very high spirit when it comes to business, he always believe that there’s something more than the big name you had, it’s the big work Romanus Sumaryo (Iyo) Business Development Director
  • 45. $do || !$do ; try try: command not found Some of you might not understand it, but for Ilya, who does most of his computer activities through command prompt, those symbols are his favorite qoute (yes, those weird symbols does have a meaning) Born in Jakarta, June 6th 1971, Ilya moved to Bandung in 1989 and began his study in Civil Engineering in Parahyangan University. While he was still studying, he already began his IT career in a construction company. Right after he graduated, he joined Rico and Iyo to found Artisi. Ever since, Ilya holds the position as IT Director. His job is to plan all the IT infrastructures to support all Narrada's work performance, and to supervise all the technical things related to Narrada's website-related projects. And by the way, those weird symbols above in English means : "Try not. Do or Do Not. There is no Try" A very suitable line for a man like Yoda…oops..I mean, Ilya. Ilya Alexander S. IT Director
  • 46. His favorite quote was Dr. Zefram Cochrane’s “don’t try to be a great man, just be a man…” Sounds like he has a bit identity crisis, doesn’t he? Well, sometimes he really does think he is a teenager, while in the other hand we think he is Indro from Warkop DKI. But in the real world we’re living, Adi a.k.a. Seseq, is a father to a dearly beloved daughter and of course our Creative Director. He joined Cabe Rawit as a Copywriter in 2000 and spent five years on and off. During his on period he handled several accounts, such as: Gudang Garam , DialMart, Acer, Ericsson Indonesia, Sony Ericsson, BolehNet, Byru, Lipposhop, Bank Mega, The Pakubuwono Residence, Erha Clinic, Mitsubishi Motor, Indosat.Between his off periods he joined Megapro to handle Djarum & Nature’s Health Food & Supplement. He also joined Bintang Pratama to handle Mie Sedaaap, So Klin Higienis, Ciptadent, Emeron, and Zinc. Five years on and off in Cabe Rawit group was enough for him. In March 2006, he moved to EuroRSCG Adwork! to handle several accounts, such as Telkom, Reckitt Benckiser, Sosro, BII, Kompas, Viva, & Honda Motor. In January 2008 he decided to join Narrada handling both advertising and interactive clients. His task as Creative Director is to decide which ideas are going to sleep with the fishes, which ones are going up and running. His cold hand in squeezing the creative group’s brain has brought Narrada won 5 gold and awarded as “The Most Creative Agency 2008” in Pinasthika Ad Festival. Not bad for a man with identity crisis :) Adi S. Noegroho (Seseq) Creative Director
  • 47. Behold, the most fashionable Narradians. --as we recall we rarely saw her in the same dress. This mother of a beloved daughter, have a good sense to mix and match all the dress she has. As our Advertising Business Unit Head, She also uses her “mix and match” ability to mix the strategies that match the client’s needs. Born in Jakarta, October 19th 1974 Mike Oktalina graduated from International Relation Department of Parahyangan Catholic University. In 1998, she works as personal assistant in Motion Picture Association’s Representative Office. After two years, she moved to Cakram Magazine in year 2000, this was her first acquaintance to advertising industry. After 8 month she couldn’t resist the temptation of advertising industry and decided to join MACS 909 handled Matahari Department Store, John Hopkins University, Lativi, and Matahari Club Card. In 2003 Mike decided to move to a new born advertising agency, Astana. She handled Bank Mandiri, F&N Coffee Cream Soda, Tourism Malaysia and Samsung. After two years, she resigned from Astana to try her luck as a freelancer. Her career as a freelancer only last 8 months and in early 2006 she joined Semut Api before in July 2006 joined Euro RSCG Adwork to handle several account such as Panasonic, Happy Juice, and Reckitt Benckiser. She joined Narrada in February 2008 as Advertising Business Unit Head, her task is to supervise and make sure that the groups she lead able to meet all the requirement. And, did we mention that she’s also good in mix the Mike Loppies Advertising Head of Business Unit
  • 48. THANK YOU
  • 49. Rico Jonah Ishak [Managing Director] +62 811 832 820 Romanus Sumaryo [Business Development Director] +62 812 911 9911 Ilya Alexander [IT Director] +62 856 786 0234 Adi S. Noegroho [Creative Director] +62 816 117 9811 Mike Loppies [Head of Business Unit] +62 811 140 310 PT VIDHA INTI PRAJAPTI Jalan Hang Tuah Raya no 4 Jakarta 12730 - Indonesia Ph: +62 21 739 5848 (hunting) Fax: +62 21 739 5940 www.narrada.com email: anya@narrada.com

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