Press Release - The Clarion Group
Published on: Mar 4, 2016
Transcripts - Press Release - The Clarion Group
Press Release: February 2015
(Commissioned under my Portfolio of Press Releases for www.thelittleblackbook.co.za)
THE CLARION GROUP ANNOUNCES DYNAMIC NEW BRAND IMAGE
Long established national branding and activations company, The Clarion Group, is advancing into an
exciting new era with the release of its progressive new corporate image.
“This more contemporary make over, as reflected by our fresh and revised website (www.clarion.co.za)
marks a significant milestone and the beginning of a new era for our company” said Group Sales
Director, Caroline Currie “as it mirrors our offering in the market place and the level of quality and service
with which our name has become synonymous”.
With a suite of services incorporating large format digital and specialised printed products, specialist in-
store retail branding solutions, national campaign application and activations, vehicle and fleet branding,
and brand engagement and retail innovation; Clarion’s portfolio of high end clients includes the likes of
Old Mutual, Ogilvy, Woolworths, Truworths, Adidas, BP, Coca Cola, Virgin Active, Sunglass Hut, Green
Cross, KFC, Burger King and Smirnoff, to name but a few.
Behind the success of The Clarion Group is 44 year old, South African born and bred Group CEO, Blake
Currie; whose dynamic approach to sales has led to the tripling of the company’s turnover since 2005.
“Responding to impossible requests is our speciality” says Blake, “Working within tight turnaround times
is a given in the world of retail campaign branding projects, which is why we run our factory 24/7. With
Eskom’s announcement of continued rolling blackouts for the foreseeable future, we have installed a
250KVA 3-phase diesel generator, which will enable us to effortlessly provide uninterrupted production
capacity going forward as we refuse to compromise on excellence”.
“We have been relied upon for decades to manage extensive projects for leading retailers both nationally
and throughout the continent. Our state of the art technology, production capacity and plant facilities
enable us to effectively manage large scale print runs, campaign collations and overall project
Says Caroline, “our goal for 2015 is to introduce substantial innovations and technologies with key
leading retailers, both locally and within the expanding African market, as well as to extend our service
offering beyond our existing solid foundation of multinational blue chip clients”.
The Clarion Group is headquartered in Cape Town with offices and an installation division in
Johannesburg, along with representation in all major South African metropolitan areas.
For press related queries, please contact Group Sales Director, Caroline Currie, on Tel: (021) 534-2521
or email her at email@example.com.