Press Release
22 June 2007
Nothacker positions to empower and deliver more value to businesses through
participation in ...
applications for the international marketplace”, said Mr Boon Swan Foo, the
Executive Chairman of Exploit Technologies Pte...
established hosting channel for the reliable and security-enhanced delivery of their
applications to customers.
Media co...
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Press Release 22 June 2007

Published on: Mar 4, 2016
Source: www.slideshare.net


Transcripts - Press Release 22 June 2007

  • 1. Press Release 22 June 2007 Nothacker positions to empower and deliver more value to businesses through participation in the Microsoft SaaS Incubation Center Program Singapore, 22 June 2007 – Nothacker, a pioneering Singapore-based Software as a Service (SaaS) provider and Agency for Science, Technology and Research (A*STAR) spin-off company, has officially signed up as a Service Provider Licensing Program (SPLA) partner of Microsoft to offer SaaS solutions in the Asia Pacific market. Nothacker is also actively pursuing the next stage of their relationship with Microsoft to become one of the first ISVs in the Asia Pacific region to participate in the SaaS Incubation Center Program. Nothacker will deploy Microsoft Solution for Windows-based Hosting for Applications, which will equip the company with techniques and best practices to design service-enabled software applications, as well as facilitate user provisioning, performance monitoring, usage tracking and reporting. This will allow Nothacker to provide strong service level agreements (SLA) to end users, which is a critical component of online service-based delivery, to support Nothacker’s suite of back- office applications known as LiveSME. Nothacker’s LiveSME raises enterprise productivity by automating business operations from payroll to customer order administration. It helps customers decrease the time spent on manual operations and automates organisational workflow, thereby increasing a company’s business capacity and value. Powered by Microsoft Solution for Windows-based Hosting for Applications and advanced text analytics and security technologies from A*STAR, and coupled with the business benefits that LiveSME brings, Nothacker sets to make SaaS a ubiquitous yet secure way of business that boosts productivity. “Our value proposition to our clients is grounded on Microsoft’s tested platforms that drive innovation, and A*STAR’s advanced infocomm research and development. These anchors allow us to design and develop exciting Software-as-a-Service solutions for the business community”, said Mr Lim Chinn Hwa, the Managing Director of Nothacker Pte Ltd. “SaaS is driving the business side of the Web 2.0 revolution, with IDC projecting that subscription-based software sales revenue is expected to make up a third of the total software market by 2009. Exploit Technologies works closely with companies like Nothacker to tap upon A*STAR’s technologies to develop compelling SaaS
  • 2. applications for the international marketplace”, said Mr Boon Swan Foo, the Executive Chairman of Exploit Technologies Pte Ltd, the strategic marketing and commercialisation arm of A*STAR, and Chairman of Nothacker Pte Ltd. Affirming the potential value of SaaS for SMEs, Mr Chan Yeng Kit, Chief Executive Officer, Infocomm Development Authority of Singapore (IDA) said, “The SaaS software delivery model has good potential to help SMEs increase productivity and sharpen their competitive edge in an increasingly globalised markets. In the Digital Age, where the innovative use of infocomm technology will be a key differentiator for many businesses, SMEs cannot afford not to level up their infocomm usage and sophistication." “Microsoft is pleased to welcome Nothacker as our SPLA partner. Like Exploit Technologies, Microsoft is actively encouraging ISVs to enter the SaaS market by reducing the cost of technology to support hosted software offerings and improving access to other resources. We recognise that ISVs need the essential tools and resources to adopt the SaaS business model and we are making them available to them through programs such as the SaaS incubation center and SaaS on-Ramp.” said Michiel Verhoeven, general manager, communications sector, Asia Pacific, Japan and Greater China, Microsoft Corp. About Nothacker Pte Ltd Nothacker’s mission is to provide Software as a Service (SaaS) with leading-edge office automation and knowledge engineering technologies to enhance enterprise agility to meet changing business demands, and for decision-makers to affect operations in real-time. The company currently specialises in providing SaaS to law firms and technology transfer offices specialising in intellectual property. Nothacker is a spin-off company of the Agency for Science, Technology and Research (A*STAR) that leverages infocomm technologies from A*STAR’s Institute for Infocomm Research (I2R) to develop its advanced software solutions. About Exploit Technologies Pte Ltd Exploit Technologies is the marketing and commercialisation arm of the Agency for Science, Technology and Research (A*STAR). Its charter is to identify, protect and exploit promising intellectual property (IP) created by A*STAR’s research institutes. This includes facilitating the IP management process (ie the protection of inventions through patents and copyrights, etc), analysing the strength of our IP and the market that they could serve, and working with companies to commercialise the technologies. For more information, please visit http://www.exploit-tech.com About Microsoft Founded in 1975, Microsoft (Nasdaq “MSFT”) is the worldwide leader in software, services and solutions that help people and businesses realise their full potential. About the Microsoft SaaS Incubation Center Program The Microsoft SaaS Incubation Center Program is a global initiative that helps ISVs adopt the Software as a Service (SaaS) delivery model. The program provides ISVs with business and technical guidance, consulting services, and access to an
  • 3. established hosting channel for the reliable and security-enhanced delivery of their applications to customers. Media contacts: Lim Chinn Hwa Nothacker Pte Ltd Tel: 9815 3598 Email: chinn@nothacker.net Yow Tau Keon Exploit Technologies Pte Ltd Tel: 6478 8798 Email: taukeon@exploit-tech.com Shirley Ng Weber Shandwick for Microsoft Communications Sector Tel: 6825 8000 Email: shng@webershandwick.com

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