Political
campaign.
Block colours used, red white and blue patriotic colours.
The picture is in a non direct way. We can ...
Charity campaign
This charity campaign shows a child that is smiling
because he has been helped by the charity. They are
l...
of 2

Political campaign amy les

Published on: Mar 4, 2016
Source: www.slideshare.net


Transcripts - Political campaign amy les

  • 1. Political campaign. Block colours used, red white and blue patriotic colours. The picture is in a non direct way. We can see this because the person in the picture is not looking at ‘us’. The word hope in bold letters as the slogan is a claming word telling the people that if you vote for them they will restore hope. Public health/safety campaign. This picture of a school girl that has been hit by a road vehicle is looking directly at ‘us’. This use of direct address is making people want to know more about the advert and read more. At the top of this campaign we see the words ‘my friends saw her bus. She didn’t see the car’ this is a short to lines but it is enough so people will be able to work out the story behind the picture. This campaign also has trusted logos so people will know it is a real trusted campaign.
  • 2. Charity campaign This charity campaign shows a child that is smiling because he has been helped by the charity. They are looking directly at the camera to get your attention. Trusted logos are used. The use of colours is very good because they are bold and these will also attract people’s attention to their campaign.

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