Press Release - Tata Motors launches new variant of Safari Storme 400 NM
Press Release - Tata Motors launches new variant of Safari Storme 400 NM
Published on: Mar 4, 2016
Transcripts - Press Release - Tata Motors launches new variant of Safari Storme 400 NM
Tata Motors launches new variant of Safari Storme
Safari Storme VX, powered by Tata Motors new 2.2L VARICOR 400 engine, producing
renewed power @ 400 Nm and 156 PS, mated with a new 6-speed manual gearbox
Available in both 4X2 and 4X4 drive options with ESOF (Electronic Shift on-Fly)
Commandingdriving position, with height adjustable driver’s seat, aiding in better all-round
Superior Safety with crumple zones, side intrusion beams on all four doors, with Dual SRS
airbags and a collapsible steering column, with ABS (Anti-lock Braking System) and EBD
(Electronic Brake Distribution) for reassuring vehicle control
Perfect balance between comfort, handling and performance with a ground clearance of
Vehicle interiors designed to offer maximum space, with fine materials & well-crafted
details, with dual air-conditioning for all-round cooling, for a comfortable drive
Integrated CONNECTNEXT Infotainment System by Harman™, with ultrasonic reverse
Mumbai, December 08, 2015: Tata Motors today launched a new variant of the Safari Storme VX
powered by a new 2.2L VARICOR 400 engine. The newest addition to the Safari Storme family, the
Safar Storme VX is available in both 4x2 and 4x4 drive options, and is priced @ Rs 13,25,530 for
the 4X2 option, with the VX 4X4 option priced at Rs 14,59,952 (ex-showroom New Delhi)
With renewed 156 PS power, the new 2.2L VARICOR 400 engine now produces 400Nm of torque,
delivered through a new 6-speed manual gearbox, with a self-adjusting clutch, for a perfect balance
for power, performance and a car like feel. With power delivered to all-4 wheels with a Shift-on-the
fly four-wheel drive system,the vehicle is fitted with Limited Slip Differential (LSD)which enables the
vehicle to negotiate any surface with ease.
The Safari Storme VX also features Tata Motors new integrated CONNECTNEXT system with 6-
speaker surround sound by Harman™, all routed to Tata Motors new signature steering wheel.
Designed with 3 spokes, the new steering wheel, boasts smart control features and an ergonomic
grip, for superior command and convenience. The new CONNECTNEXT system has contemporary
features like - Speed Dependent Volume Control, Bluetooth™ Hands Free, with
CD/MP3/Radio/Aux/USB and iPod connectivity, Phone Book Download, Audio Streaming and a
Reverse Parking Sensor Display.
Commenting on the launch, Mr. Mayank Pareek, President – Passenger Vehicle Business
Unit, Tata Motors, said, “We at Tata Motors are delighted with the launch of a new more powerful
variant of the Safari Storme –the Safari Storme VX. With a massive road presence, along with
superior on-road and off-road capabilities, the new VX variant of the Safari Storme with Tata Motors
new VARICOR 400 engine and a new 6-speed gear box, will further exemplify the excitement and
performance quotient of India’s most popular SUV. With features and capabilities of the new Safari
Storme based on our HORIZONEXT approach, we are committed to constantly listening to our
customers, making the country’s most popular SUV even more popular and a perfect companion on
Performance & Safety: The new Safari Storme VX is a refined vehicle, delivering a performance of
0 - 100 km/hr in less than 13 seconds. The new VARICOR 400 engine, turbocharged with VTT
(Variable Turbine Technology), delivers 156 PS power & 400 Nm torque, providing easy drivability,
swifter response and lower NVH (Noise, Vibration and Harshness), with fuel efficiency at 13.9 kmpl
as per ARAI. The 4X4 variant also features ESOF (electronic shift-on-fly) technology, enabling
engagement of the 4X4 or 4X2 mode on the move.
The Safari Storme’s rigid ladder frame chassis constructed with advanced hydro-formed members
for high structural strength, adds robustness, enabling best load carrying capabilities, enhancing
rigidity, while simultaneously reducing weight.
Boasting a turning circle radius of 5.4 meters, the Safari Storme makes driving and maneuvering in
tight confines, absolutely easy. The ground clearance of 200 mm, with a gradability of 33% adds to
the off-roadability of the vehicle. ABS (Anti-lock Braking System) & EBD (Electronic Brake
Distribution) brings in the reassurance for better control of the Safari Storme on every terrain.
Crumple zones,side intrusion beams on all four doors, dual SRSairbags and the collapsible steering
column keeps passengers safe from all sides.
In addition, there are features like the inertia switch and an auto engine immobilizer. In an exigency,
the inertia switch automatically cuts off the fuel supply to the engine, unlocks all the doors and also
switches on the hazard warning lights, warning other road users.The Safari Storme is also fitted with
PES headlamps for better illumination and unwanted glare.
Looks & Style: An all-new upper and lower front look grill in Charcoal Grey and Ocean Grey (variant
wise), gives the new Safari Storme a fresh powerful look. A new diamond motif has been adopted,
to further create a classier effect, with ‘Storme’ now embossed in black, on the silver cladding of the
hood of the vehicle. The roof rails of the new Safari Storme also sport subtle changes, adding to the
sportiness of the vehicle.
The interiors of the SUV are now lifted by a Java Black colour theme, highlighted by a Warm Silver
accents on the dashboard and door handles. The seat fabrics are designed to complement the
interior with a fresh pattern on the insert and contrast stitching.
Opulence & Comfort: The luxurious and spacious interior of the new Safari Storme has ample leg
space and headroom to accommodate a family of 5 in comfort, with plenty of luggage space for
longer rides. The 5-Link Suspension with Coil Springs for the rear wheels, with double wishbone
suspensionat the front, adds to the ride comfort,with the new 260 mm diameter Self Adjusting Clutch
enables seamless gear shifting, for a smooth ride.
The new Safari Storme has been updated with a newly integrated CONNECTNEXT Infotainment
System by Harman™, along with Tata Motors new Signature Multi-Functional Steering Wheel, with
integrated controls for added driver convenience.
Tata Motors has over 500 dealership touch points across the country and plans to open 200 outlets
during this fiscal year. This is in continuation to the company’s objective of delivering world class
ambience, purchase experience and high-quality of after-sales service. The company is focusing on
enhanced customer engagement levels at the dealerships backed by technology-enabled sales,
service and spare part support.
The range is available in four variants VX, EX and LX in five classy colors - Arctic Silver, Urban
Bronze, Pearl White, Astern Black and Arctic White. The Safari Storme will also be offered with a
warranty of 3 years or 100,000 kms, whichever is earlier, extendable upto 4 years or 150,000 kms.
The new Safari Storme has a range of accessories,designedand validated in-house, by Tata Motors
Genuine Accessories. For outdoor enthusiast, Tata Motors Genuine Accessories also offers a range
of camping equipment all of which can be purchased at all Tata Motors PV Dealerships.
- ENDS -
About Tata Motors
Tata Motors Limited is India’s largest automobile company, with consolidated revenues of INR
2,62,796 crores (USD 42.04 billion) in 2014-15. Through subsidiaries and associate companies,
Tata Motors has operations in the UK, South Korea, Thailand, South Africa and Indonesia. Among
them is Jaguar Land Rover, the business comprising the two iconic British brands. It also has an
industrial joint venture with Fiat in India. With over 8 million Tata vehicles plying in India, Tata
Motors is the country’s market leader in commercial vehicles and among the top in passenger
vehicles. Tata cars, buses and trucks are being marketed in several countries in Europe, Africa,
the Middle East, South Asia, South East Asia, South America, Australia, CIS and Russia.
For further information, please contact:
Mr. Arthur Serrao
Tata Motors Limited
Email – firstname.lastname@example.org
Phone - +91 9619977723