Price handling synopsis v2
Published on: Mar 4, 2016
Transcripts - Price handling synopsis v2
A Masterclass in Price ManagementWho Should Attend?This programme is for all sales people whowish to develop a highly effective, successfuland professional approach to handling priceand price negotiationsThe Key Outputs:Improved skills that enable you to manageyour sales approach more effectively whenplanning to sell the price.Developed skills and knowledge of how toplan and position price strategies .More confidence to succeed in your futureprice negotiations.The Date: Friday 12th JulyThe Location: Kettering Park Hotel, KetteringThe Investment: £499.00 excluding VATThe Agenda:Introduction and ObjectivesSetting the objectives for the participants.Communicating ValueHow to communicate the value your company offers to your customers.Managing the Price DiscussionUnderstanding ‘How Cheap’?; The Options, Implications of No and defining yourpricing strategy. Focus on the implications to profit and volume if we price discountThe Process for Managing PriceUnderstanding the timing of Price Objections, Analysing the components of priceand building business cases in price and contract negotiationsThe Skills in Managing PriceDelegates will practise and focus on: Handling the early price challenge; differentformats for presenting price; dealing with competitive offers and become skilled intechniques and counter techniques of the professional buyerNegotiating CommitmentUsing all available resource to achieve the best result. Win-Win without losingprofit or reducing pricePersonal Action PlanningHow to implement the key learning points.
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