agency
2010
presentation
branding
services
best viewed with Adobe Reader 9
about
Set up in 2000,
United is one of
the leading
Romanian
communication
organizations
agencypresentation
about
In the last 9 years,
United did over
1000 communica-
tion projects
for corporate,
Government and
non-profit
organiza...
services
strategy
branding
creative & design
print & A/V production
media
pr
event organizing
agencypresentation
branding
“ Or how to put the see in a
bottle
Remember that famous
question of the John Fowles’
Magician...
cinqo
projects
victoria center focus
best western
estellas succ...
victoria center
Objective Launching Victoria Center, a A Class office
building in Bucharest – On-g...
logo
!
agencypresentation | creative stuff victoria center
brochures
drag the corner to change page
agencypresentation | creative s...
website
click to visit site
agencypresentation | creative stuff victoria center
cinqo
Objective Promotion Campaign For Vivenda
Residencias
Client Hercesa
Outputs ...
logo
!
agencypresentation | creative stuff cinqo
ad
agencypresentation | creative stuff cinqo
estellas
Objective Launching Estellas Residencias
Client Hercesa
Outputs Marketing + Communicati...
logo
!
agencypresentation | creative stuff estellas
arhipelagos
Objective Launching the first residential project in
Cernica
Client Panhol D...
logo
!
agencypresentation | creative stuff arhipelagos
corporate id system
drag the corner to change page
agencypresentation | ...
ad
e!
...
website
agencypresentation | creative stuff arhipelagos
westhouse
Objective Corporate Campaign
Client Westhouse Group
Outputs Marketing + Communication ...
logo
!
agencypresentation | creative stuff westhouse
ad
agencypresentation | creative stuff westhouse
oasis
Objective Launching the biggest residential project in Ovidiu,
Constanta (409 units) –OASIS
...
logo
!
agencypresentation | creative stuff oasis
brochures
drag the corner to change page
agencypresentation | creative s...
ad
agencypresentation | creative stuff oasis
corallia
Objective Launching the residential project in Mamaia –
Corallia and residential project ...
logo
!
agencypresentation | creative stuff corallia
brochures
drag the corner to change page
agencypresentation | creative ...
ad
agencypresentation | creative stuff corallia
serena
Objective Launching residential project in Viilor street
(216 units)
Client Grupo...
logo
!
agencypresentation | creative stuff serena
ad
agencypresentation | creative stuff serena
website
agencypresentation | creative stuff serena
belleview
Objective Launching the biggest residential project in
Sinaia (350 units) – On-going
...
logo
!
agencypresentation | creative stuff belleview
ad
agencypresentation | creative stuff belleview
website
click to visit site
agencypresentation | creative stuff belleview
korona
Objective Launching the Korona Mall both for retailers
and consumers in Brasov
Client ...
logo
!
PURPLE:
...
ad
agencypresentation | creative stuff korona
corporate id system
drag the corner to change page
agencypresentation | c...
bonaire
Objective Launching the biggest mixed use project in Romania
(12000 units, office, church,...
logo
!
agencypresentation | creative stuff bonaire
medicover
Objective
Client Medicover
Outputs Brochure + CSR campaign – corporate and on proj-
...
corporate identity system
drag the corner to change page
agencypresentati...
sky city
Objective Launching the residential project in Dr. Taberei Bu-
charest (800 apartments) –...
logo
!
agencypresentation | creative stuff sky city
ad
agencypresentation | creative stuff sky city
focus
Objective Branding & Corporate Campaign
Client Focus Plus
Outputs Logo, Brochure, Corporat...
logo
agencypresentation | creative stuff focus
corporate identity system
drag the corner to change page
agencypresentat...
brochures
drag the corner to change page
agencypresentation | creative s...
website
click to visit site
agencypresentation | creative stuff focus
best western
Objective Launching the first Best Western Parc Conference
Center
Client Be...
logo
agencypresentation | creative stuff best western
succes
Objective Corporate image campaign
Client Unita Wiener Stadtische
Outputs Logos
...
logo
!
agencypresentation | creative stuff succes
ad
agencypresentation | creative stuff succes
pușculița
Objective Corporate image campaign
Client Unita Wiener Stadtische
Outputs Logos
...
logo
!
agencypresentation | creative stuff pușculița
knorr instant soup
Objective Promotion of Knorr instant soups in key accounts
Client Knorr / Unilever
...
packaging
agencypresentation | creative stuff knorr instant soup
golden cubes
Objective Promotion – “Win Knorr Golden Cubes!”
- Stimulate intention to buy the Kn...
packaging
agencypresentation | creative stuff golden cubes
deuteria cosmetics
Objective Launching /Rebranding Deuteria Products
Client
Campaign Deuteria Lux
...
logo
agencypresentation | creative stuff deuteria cosmetics
website
agencypresentation | creative stuff deuteria cosmetics
bucurești mall
Objective Campaigns
Client Anchor Group
Campaign Press Layouts, Billboards, Fla...
brochures
drag the corner to change page
agencypresentation | creative s...
solproiect
Objective Launching Event/Corporate Campaign
Client Solproiect
Campaign
Techniques...
logo
!
agencypresentation | creative stuff solproiect
brochures
drag the corner to change page
agencypresentation | creative s...
website
click to visit site
agencypresentation | creative stuff solproiect
avrig
Objective Corporate Campaign
Client Avrig 35
Campaign
Techniques
Outputs Mark...
brochures
drag the corner to change page
agencypresentation | creative s...
galleria
Objective Promoting Events
Client GTC
Campaign
Techniques
Outputs Marketin...
SHOW-URI SHOW-URI SHOW-URI SHOW-URI
& CADOURI & CADOURI & CADOURI & CADOURI
...
SHOW-URI
...
united
Objective Company Campaign
Client United
Outputs Marketing + Communication Strategy & Tac...
logo
agencypresentation | creative stuff united
packaging
agencypresentation | creative stuff united
brochures
drag the corner to change page
agencypresentation | creative s...
website
agencypresentation | creative stuff united
United.  
Strategy +
Creative
On Media.
...
Address: 1, Popa Tatu street,
Bucharest, Romania
Phone/Fax: +40 21 317 22 45
E-mail: office@unitedcom.org
Web: www.unitedc...
of 87

United Branding Presentation

When it comes to BuildingSuccessful Brands, we coverthe full process – from theBrand Strategy, throughBrand Design and BrandIntegrated Communications.
Published on: Mar 4, 2016
Published in: Business      Design      
Source: www.slideshare.net


Transcripts - United Branding Presentation

  • 1. agency 2010 presentation branding services best viewed with Adobe Reader 9
  • 2. about Set up in 2000, United is one of the leading Romanian communication organizations agencypresentation
  • 3. about In the last 9 years, United did over 1000 communica- tion projects for corporate, Government and non-profit organizations agencypresentation
  • 4. services strategy branding creative & design print & A/V production media pr event organizing agencypresentation
  • 5. branding “ Or how to put the see in a bottle Remember that famous question of the John Fowles’ Magician: “What do you drink? The sea, or the or employees. That is why, when it comes to Building Successful Brands, we cover the full process – from the Brand Strategy, through Brand Design and Brand Integrated Communications. as project management, client service, media, Public Relations and production specialists. But real challenge of branding is to synthesize a wave?” business, with its strategy, For doing all that complex and processes, and products, At United, we believe that and sophisticated process, and prices, and markets, successful brands persuade, we have developed a and people, in just a name ” emotionaly engage, and and a logo, and a few other put people into motion. So multi-skilled team of brand materials. We call it “bottling successful brands live in strategists, copywriters, art the sea”. the mind of the people, be directors, graphic designers they consumers, or clients, and video artists, as well agencypresentation
  • 6. cinqo projects victoria center focus best western estellas succes arhipelagos pușculița westhouse knorr instant soup oasis golden cubes corallia deuteria cosmetics serena bucurești mall belleview solproiect korona avrig bonaire galleria medicover united sky city agencypresentation
  • 7. victoria center Objective Launching Victoria Center, a A Class office building in Bucharest – On-going Client Bluehouse Outputs Marketing + Communication Strategy & Tacti- cal Plan Branding: Name, Logo, Branding Strategy Creative Services: Brochure, Presentation CD, Press Layouts, Billboards, Folder, Busi- ness Cards & Stationary Video Presentation Internet Site + Banners Media: Planning + Buying PR: Press Relations Events: Launching Event, Press Conference Year 2008 agencypresentation | branding
  • 8. logo ! agencypresentation | creative stuff victoria center
  • 9. brochures drag the corner to change page agencypresentation | creative stuff victoria center
  • 10. website click to visit site agencypresentation | creative stuff victoria center
  • 11. cinqo Objective Promotion Campaign For Vivenda Residencias Client Hercesa Outputs Marketing + Communication Strategy & Tactical Plan Branding: Name, Logo, Branding Strategy for Cinco Creative: AD, Mesh, Outdoor, TNI Stand, Radio Commercial Production: AD, Mesh, Outdoor, Stand, Radio Commercial Media: Planning + Buying PR: Press Relations Event for clients Year 2007 agencypresentation | branding
  • 12. logo ! agencypresentation | creative stuff cinqo
  • 13. ad agencypresentation | creative stuff cinqo
  • 14. estellas Objective Launching Estellas Residencias Client Hercesa Outputs Marketing + Communication Strategy & Tactical Plan Branding: Name, Logo, Branding Strategy for Estellas Residencias Creative: Brochure, AD, Mesh, Out- door, TNI Stand Production: Brochure, AD, Stand, Radio Commercial Media: Planning + Buying PR: Press Relations Year 2008 agencypresentation | branding
  • 15. logo ! agencypresentation | creative stuff estellas
  • 16. arhipelagos Objective Launching the first residential project in Cernica Client Panhol Developments Outputs Marketing + Communication Strategy & Tacti- cal Plan Branding: Logo, Branding Strategy Creative Services: Press Layouts, Billboards, Brochure, Folder, Business Cards & Station- ary Presentation Movie & CD Stand Design Internet Site + Banners Media: Planning + Buying PR: Press Relations Events: Launching Event, Press Conference Year 2008 agencypresentation | branding
  • 17. logo ! agencypresentation | creative stuff arhipelagos
  • 18. corporate id system drag the corner to change page agencypresentation | creative stuff arhipelagos
  • 19. ad e! Vizitati-n 55 50 – Stand nr. Fii Primul care afla ! Rezerva acum! Primul nostru proiect rezidential în Bucuresti - Cernica. Agent de vânzări: agencypresentation | creative stuff arhipelagos
  • 20. website agencypresentation | creative stuff arhipelagos
  • 21. westhouse Objective Corporate Campaign Client Westhouse Group Outputs Marketing + Communication Strategy & Tactical Plan Branding: Redesign Logo and creating slogan, Branding Strategy Creative Services: Press Layouts, Billboards, Bro- chure, Folder, Business Cards & Stationary Presentation Movie & CD Internet Site + Banners Media: Planning + Buying Events: Launching Event, Press Conference Year 2008 agencypresentation | branding
  • 22. logo ! agencypresentation | creative stuff westhouse
  • 23. ad agencypresentation | creative stuff westhouse
  • 24. oasis Objective Launching the biggest residential project in Ovidiu, Constanta (409 units) –OASIS Client Westhouse Group Outputs Marketing + Communication Strategy & Tactical Plan Branding: Redesign Logo and creating slogan, Branding Strategy Creative Services: Press Layouts, Billboards, Bro- chure, Folder, Business Cards & Stationary Presentation Movie & CD Stand Design Internet Site + Banners Media: Planning + Buying Events: Launching Event, Press Conference Year 2007–2008 agencypresentation | branding
  • 25. logo ! agencypresentation | creative stuff oasis
  • 26. brochures drag the corner to change page agencypresentation | creative stuff oasis
  • 27. ad agencypresentation | creative stuff oasis
  • 28. corallia Objective Launching the residential project in Mamaia – Corallia and residential project in Constanta (89 units) Client Westhouse Group Outputs Marketing + Communication Strategy & Tactical Plan Branding: Redesign Logo and creating slogan, Branding Strategy Creative Services: Press Layouts, Billboards, Bro- chure, Folder, Business Cards & Stationary Presentation Movie & CD Internet Site + Banners Media: Planning + Buying Events: Launching Event, Press Conference Year 2007 agencypresentation | branding
  • 29. logo ! agencypresentation | creative stuff corallia
  • 30. brochures drag the corner to change page agencypresentation | creative stuff corallia
  • 31. ad agencypresentation | creative stuff corallia
  • 32. serena Objective Launching residential project in Viilor street (216 units) Client Grupo Lar Outputs Marketing + Communication Strategy & Tactical Plan Branding: Logo, Branding Strategy Creative Services: Press Layouts, Billboards, Brochure, Folder, Business Cards & Station- ary Stand Design Internet Site + Banners Media: Planning + Buying PR: Press Relations Events: Press Conference Year 2008 agencypresentation | branding
  • 33. logo ! agencypresentation | creative stuff serena
  • 34. ad agencypresentation | creative stuff serena
  • 35. website agencypresentation | creative stuff serena
  • 36. belleview Objective Launching the biggest residential project in Sinaia (350 units) – On-going Client Ozer Outputs Marketing + Communication Strategy & Tacti- cal Plan Branding: Name, Logo, Branding Strategy Creative Services: Press Layouts, Billboards, Brochure, Folder, Business Cards & Station- ary Presentation Movie & CD Stand Design Internet Site + Banners Media: Planning + Buying PR: Press Relations Organising launching event, press confer- ence Year 2008 agencypresentation | branding
  • 37. logo ! agencypresentation | creative stuff belleview
  • 38. ad agencypresentation | creative stuff belleview
  • 39. website click to visit site agencypresentation | creative stuff belleview
  • 40. korona Objective Launching the Korona Mall both for retailers and consumers in Brasov Client Echo Investment Outputs Marketing + Communication Strategy & Tacti- cal Plan Creative Services: Branding, name logo slo- gan, press ad, poster Internet Site + Banners Media: Planning + Buying PR: Press Relations Brochure, retailers concept, Year 2008 agencypresentation | branding
  • 41. logo ! PURPLE: PANTONE 2395 EC R: 185 G: 48 B: 146 C:27 M: 95 Y: 0 K: 0 YELLOW PANTONE 123C 100% / 60% R: 255 G: 242 B: 0 agencypresentation | creative stuff korona C: 0
  • 42. ad agencypresentation | creative stuff korona
  • 43. corporate id system drag the corner to change page agencypresentation | creative stuff korona
  • 44. bonaire Objective Launching the biggest mixed use project in Romania (12000 units, office, church, hotel, kindergarten) Client Martinsa Fadesa Outputs Marketing + Communication Strategy & Tactical Plan Branding: Logo, Branding Strategy Creative Services: Press Layouts, Billboards, Bro- chure, Folder, Business Cards & Stationary Presentation Movie & CD Stand Design Internet Site + Banners Media: Planning + Buying PR: Press Relations Events: Launching Event, Press Conference Year 2008 agencypresentation | branding
  • 45. logo ! agencypresentation | creative stuff bonaire
  • 46. medicover Objective Client Medicover Outputs Brochure + CSR campaign – corporate and on proj- ects/events. PR: Press Relations Year 2006–2007 agencypresentation | branding
  • 47. corporate identity system drag the corner to change page agencypresentation | creative stuff medicover
  • 48. sky city Objective Launching the residential project in Dr. Taberei Bu- charest (800 apartments) – On-going Client New Century Holdings + AIG Lincoln Outputs Marketing + Communication Strategy & Tactical Plan Branding: Name, Logo, Branding Strategy Creative Services: Press Layouts, Billboards, Bro- chure, Folder, Business Cards & Stationary Stand Design Internet Site + Banners Media: Planning + Buying PR: Press Relations Year 2008 agencypresentation | branding
  • 49. logo ! agencypresentation | creative stuff sky city
  • 50. ad agencypresentation | creative stuff sky city
  • 51. focus Objective Branding & Corporate Campaign Client Focus Plus Outputs Logo, Brochure, Corporate materials, Website Year 2008 agencypresentation | branding
  • 52. logo agencypresentation | creative stuff focus
  • 53. corporate identity system drag the corner to change page agencypresentation | creative stuff focus
  • 54. brochures drag the corner to change page agencypresentation | creative stuff focus
  • 55. website click to visit site agencypresentation | creative stuff focus
  • 56. best western Objective Launching the first Best Western Parc Conference Center Client Best Western Parc Hotel, Bucharest Outputs Branding: 5 Logos for the Conference Rooms Creative Services: Brochure, Folder Production: Brochure, Folder PR: Press Relations Event organizing: Launching Event for Direct Cli- ents, Launching Event for Tourism Agencies, Press Conference Year 2008 agencypresentation | branding
  • 57. logo agencypresentation | creative stuff best western
  • 58. succes Objective Corporate image campaign Client Unita Wiener Stadtische Outputs Logos Posters Year 2008 agencypresentation | branding
  • 59. logo ! agencypresentation | creative stuff succes
  • 60. ad agencypresentation | creative stuff succes
  • 61. pușculița Objective Corporate image campaign Client Unita Wiener Stadtische Outputs Logos Posters Year 2008 agencypresentation | branding
  • 62. logo ! agencypresentation | creative stuff pușculița
  • 63. knorr instant soup Objective Promotion of Knorr instant soups in key accounts Client Knorr / Unilever Campaign Knorriginal Cup Techniques Sales promotion, Outputs Creative Services: concept, cup design, package design, tagline Year 2006 agencypresentation | branding
  • 64. packaging agencypresentation | creative stuff knorr instant soup
  • 65. golden cubes Objective Promotion – “Win Knorr Golden Cubes!” - Stimulate intention to buy the Knorr Concentrate Cubes Client Knorr / Unilev er Campaign Knorriginal Cup Techniques Sales promotion, Outputs posters, flyers, wobblers, packaging, shelf talkers Year 2007 agencypresentation | branding
  • 66. packaging agencypresentation | creative stuff golden cubes
  • 67. deuteria cosmetics Objective Launching /Rebranding Deuteria Products Client Campaign Deuteria Lux Techniques Outputs Creative Services: branding, creative concept, sta- tionary, web design, brochure, packaging Year 2009 agencypresentation | branding
  • 68. logo agencypresentation | creative stuff deuteria cosmetics
  • 69. website agencypresentation | creative stuff deuteria cosmetics
  • 70. bucurești mall Objective Campaigns Client Anchor Group Campaign Press Layouts, Billboards, Flags, Coupons, Meshes, Radio scripts, booklets etc. Techniques Outputs Year 2009 agencypresentation | branding
  • 71. brochures drag the corner to change page agencypresentation | creative stuff bucurești mall
  • 72. solproiect Objective Launching Event/Corporate Campaign Client Solproiect Campaign Techniques Outputs Creative Services: branding, creative concept, sta- tionary, web design, brochure, video presentation Year 2009 agencypresentation | branding
  • 73. logo ! agencypresentation | creative stuff solproiect
  • 74. brochures drag the corner to change page agencypresentation | creative stuff solproiect
  • 75. website click to visit site agencypresentation | creative stuff solproiect
  • 76. avrig Objective Corporate Campaign Client Avrig 35 Campaign Techniques Outputs Marketing + Communication Strategy & Tactical Plan Stand Materials Design & Production Presentation materials: Corporate brochure Year 2008 agencypresentation | branding
  • 77. brochures drag the corner to change page agencypresentation | creative stuff avrig
  • 78. galleria Objective Promoting Events Client GTC Campaign Techniques Outputs Marketing + Communication Strategy & Tactical Plan Creative Services: TV commercial, Press Layouts, Billboards, Flags, Flyers, Meshes Materials Design & Production Media: Planning + Buying PR: Press Relations Year 2008–2009 agencypresentation | branding
  • 79. SHOW-URI SHOW-URI SHOW-URI SHOW-URI & CADOURI & CADOURI & CADOURI & CADOURI SHOW-URI SHOW-URI SHOW-URI SHOW-URI & CADOURI & CADOURI & CADOURI & CADOURI & CADOURI SHOW-URI ! agencypresentation | creative stuff SHOW-URI SHOW-URI SHOW-URI SHOW-URI & CADOURI & CADOURI & CADOURI & CADOURI SHOW-URI SHOW-URI SHOW-URI SHOW-URI & CADOURI & CADOURI & CADOURI & CADOURI & CADOURI SHOW-URI galleria SHOW-URI SHOW-URI SHOW-URI SHOW-URI & CADOURI & CADOURI & CADOURI & CADOURI SHOW-URI SHOW-URI SHOW-URI SHOW-URI & CADOURI & CADOURI & CADOURI & CADOURI & CADOURI SHOW-URI logo
  • 80. SHOW-URI & CADOURI SHOW-URI SHOW-URI SHOW-URI SHOW-URI & CADOURI & CADOURI & CADOURI & CADOURI SHOW-URI SHOW-URI SHOW-URI SHOW-URI & CADOURI & CADOURI & CADOURI & CADOURI SHOW-URI & CADOURI agencypresentation | creative stuff SHOW-URI & CADOURI SHOW-U & CADOU RI SHOW-URI SH R & OW & CAD SHOW-URII S CADOURI & CADO-URI SHOW-URI UR & C & CADOU HOW R SHOW- RI & CADO-UR I SHOW-URII SH ADOURI OW UR U I & CADOU OURII & CADOU RI & CADO-URI SHOW- & CAD U RI RI SHOW-URI UR OURII LA GALLERIA galleria SHOW-U & CAD OU RI SHOW-U & CAD SHOW-U RI & CADOU RI SHO & CAD RI SHO RI W-URI OURI & W-URI & CADOURI SHOW-U CADOU SHOW-U & CAD RI SHOW- RI & CAD RI SHO OURI OURI & W-URI CADOU DIN 27 MARTIE RI UR OURII Bd. Sofia Vicoveanca nr. 1, la ieșirea spre Fălticeni AI SHOW URI ȘI CADOURI ! & CADOU RI SHOW-URI ad
  • 81. united Objective Company Campaign Client United Outputs Marketing + Communication Strategy & Tactical Plan Branding: Name, Logo, Branding Strategy Internet Site Media: Planning + Buying PR: Press Relations Year 2008 agencypresentation | branding
  • 82. logo agencypresentation | creative stuff united
  • 83. packaging agencypresentation | creative stuff united
  • 84. brochures drag the corner to change page agencypresentation | creative stuff united
  • 85. website agencypresentation | creative stuff united
  • 86. United.   Strategy + Creative On Media. Media  United Planning + The Cause. Group   Buying Retail  Marketing +  BTL ENN Studio A/V Production agencypresentation
  • 87. Address: 1, Popa Tatu street, Bucharest, Romania Phone/Fax: +40 21 317 22 45 E-mail: office@unitedcom.org Web: www.unitedcom.org

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